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Incrementum

Growth Marketing Manager

Incrementum
New York, NY $140k - $200k/yr Full time Posted 15d ago
Manager Marketing Business Development Campaign Management Channel Management Content Marketing Digital Marketing Growth Marketing Lead Generation Marketing Analytics Marketing Materials Marketing Strategy Paid Advertising Program Management Reporting and Analytics
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Job Description

Build the growth engine from day one with Incrementum in New York, NY (onsite). This is a founding-stage Growth Marketing Manager role focused on creating a full growth marketing function from scratch and turning it into measurable, pipeline-driving results. The work blends content marketing, SEO/GEO, and paid advertising across multiple platforms to increase inbound demo bookings.

What you’ll be doing

  • Build and manage the content marketing engine, including blog posts, landing pages, case studies, customer stories, one-pagers, battlecards, and launch content.
  • Develop and refine core messaging and positioning by partnering closely with the founders and the sales team in-office to understand the product and customer pain points.
  • Lead SEO and GEO initiatives aimed at growing organic inbound demo bookings.
  • Own and execute paid advertising strategy across Google, LinkedIn, Reddit, and emerging channels, optimizing campaigns over time.

What you bring

  • 3–7 years of experience in growth marketing or B2B demand generation.
  • Hands-on experience running paid ads on Google, LinkedIn, and Reddit, along with optimizing SEO/GEO channels.
  • Comfort with building a marketing function from scratch in a fast-paced startup environment.
  • A track record of driving measurable pipeline growth.

Tools and channels you’ll work with

  • Google, LinkedIn, Reddit
  • SEO, GEO

Compensation: USD 140,000 - 200,000 per year.

Location: New York, NY (onsite).

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