Group Marketing Manager

LAM Ryan Hospitality Group is looking for a proactive, organized, results-driven Group Marketing Manager to lead marketing execution across its restaurant and hospitality concepts in Los Angeles. In this role, you will help translate brand and creative direction into coordinated campaigns that support measurable business growth, while respecting the distinct identity of each property.

Working closely with the Creative Marketing Director, general managers, and property teams, you will oversee the rhythm of planning, launch coordination, and performance reporting. From driving reservations to supporting private events and repeat visits, the focus is on clear marketing execution with strong commercial follow-through.

Key Responsibilities

• Partner with the Creative Marketing Director and leadership team on annual marketing strategy, quarterly planning, campaign priorities, launches, and budgets.
• Develop and execute marketing plans tailored to each property’s goals, audience, and business needs.
• Own marketing calendars, deadlines, and campaign coordination to keep assets, approvals, and launches on track.
• Identify opportunities to increase reservations, private events, repeat visits, and other revenue streams across the group.
• Manage email marketing and customer relationship management (CRM), including audience segmentation, automated campaigns, guest acquisition, and retention.
• Manage and optimize paid advertising across Google Ads, Meta, and other relevant channels, coordinating with outside agencies or specialists as needed.
• Coordinate campaign rollout across email, social media, websites, and paid media in partnership with the Creative Marketing Director.
• Maintain accurate, current website content and digital listings, including menus, hours, events, and reservation links.
• Improve website visibility and conversion through SEO, local search, and clear paths from campaign engagement to booking or purchase.
• Coordinate PR initiatives, community partnerships, and promotional opportunities that fit each concept.
• Work with general managers and property teams to identify needs, gather information, and ensure campaigns align with operational readiness.
• Track marketing budgets, spending, vendor invoices, and campaign costs.
• Monitor performance using analytics tools and provide reporting on campaign results, guest engagement, conversions, and return on investment.
• Use performance insights to recommend improvements and surface new opportunities.

Requirements

• Proven experience managing marketing campaigns across email, paid advertising, websites, and social media.
• Hospitality, restaurants, lifestyle brands, or multi-location experience preferred.
• Strong project management skills with the ability to manage competing priorities across multiple campaigns.
• Hands-on experience with Google Ads, Meta Ads Manager, email marketing platforms, and CRM tools.
• Working knowledge of Google Analytics, conversion tracking, SEO, and website content management systems.
• Ability to interpret performance data, manage budgets, and connect marketing activity to business results.
• Strong writing, communication, and relationship-building skills.
• Experience coordinating agencies, vendors, PR partners, and internal teams.
• Sound judgment around brand consistency and working within established creative direction.
• Familiarity with Adobe Creative Suite, Canva, e-commerce platforms, or basic HTML/CSS is a plus.
• Proactive approach with ownership from planning through completion.
• Appreciation for food, beverage, and hospitality, with attention to details that shape the guest experience.

Tools & Technologies

• Google Ads
• Meta Ads Manager
• Email marketing platforms
• CRM tools
• Google Analytics
• SEO
• Conversion tracking
• Website content management systems
• Adobe Creative Suite
• Canva
• HTML/CSS
• E-commerce platforms
• Analytics tools

Location: Los Angeles, CA (onsite)
Compensation: USD 75,000 - 85,000 per year