Simsbury, CT

Marketing Jobs in Simsbury, CT

3 jobs found

Include remote jobs

1d ago

Digital Marketing Manager - Lead Generation - Hands On

Rhino-Back Roofing Simsbury, CT

Simsbury, CT

1d ago

$130k - $160k/yr Full time Manager Marketing Analytics

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Job Description

Rhino-Back Roofing seeks a hands-on Digital Marketing Manager to build and scale full-funnel lead generation campaigns onsite in Simsbury, CT, with an annual salary range of USD 130,000 to 160,000 for a fast-growing residential roofing company.

Responsibilities

Develop and scale marketing funnels to deliver a steady stream of qualified in-home sales appointments for the sales team.
Re-engage past leads and customers through reactivation and referral campaigns that book real appointments.
Collaborate with a paid agency to design and test offers and hooks.
Create landing pages and forms using accessible tools or light development guided by you.
Route leads into the CRM with defined ownership and timely follow-up.
Implement email and SMS nurture so no lead is left behind.
Launch lifecycle nurture sequences, starting with 3–4 core flows: insurance-funded winback; homeowner funded not now / no-show; past customer reviews and referrals.
Deliver initial versions within weeks and iterate based on results.
Define and track metrics such as marketing-sourced appointments per week and reactivated appointments; monitor outcomes from each flow and co-create a simple weekly dashboard with the CTO for leadership visibility.
Pull and segment lists for targeted campaigns.
Draft flows in an email and SMS tool.
Outline landing pages and offers to support campaigns.
Move campaigns into production and monitor performance.

Requirements

5–10+ years in digital or growth marketing for a lead-gen or home-services style business.
Strong direct-response copy across emails, texts, landing pages, and ads.
Hands-on experience with at least one marketing automation platform and one landing page tool.
Comfort directing a paid agency and an in-house content creator/video shooter while owning performance outcomes.

Technologies

CRM
Marketing automation platform
Landing page tool
Email tool
SMS tool

Benefits

401(k)
401(k) matching
Dental insurance
Employee discount
Health insurance
Paid time off
Referral program
Relocation assistance
Vision insurance

Who You Are

Primarily focused on managing agency partnerships and owning brand direction.
Enjoy leading a team of 5–10 to accomplish objectives.
You don’t remember the last time you personally built a funnel.
You’ve personally built funnels (ads + landing + nurture) that materially increased booked sales appointments, not just lead counts.
Experience pulling and segmenting lists.
Experience drafting flows in an email/SMS tool.
Experience sketching landing pages and offers.
Experience getting campaigns into production.

Application questions

Describe one specific funnel (ads + landing page + nurture) you personally built that increased booked sales appointments. What were the before/after numbers?
Share an example of a reactivation / lifecycle campaign you built from an old lead list. What did you send, and what happened?

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7d ago

Lifecycle Marketing Manager

Rhino-Back Roofing Simsbury, CT

Simsbury, CT

7d ago

$130k - $160k/yr Full time Manager Marketing Analytics

Apply Now

Job Description

Join Rhino-Back Roofing in Simsbury, CT as a hands-on Lifecycle Marketing Manager. This onsite role focuses on building and scaling full‑funnel programs that consistently generate qualified in‑home sales appointments for residential roofing. The team offers a competitive base salary of $130,000 to $160,000 per year, plus a performance bonus of up to approximately $120,000. You will benefit from a comprehensive benefits package including 401(k) with company match, health, dental, and vision insurance, paid time off, relocation assistance if needed, employee discounts, and a referral program. The role stresses rapid delivery and iterative improvement, with collaboration between the CTO and in‑house creative talent to ship MVPs in weeks rather than quarters.

Responsibilities

Design and scale marketing funnels that provide a predictable flow of qualified in‑home sales appointments for the sales team.
Rejuvenate existing leads and customers into reactivation and referral campaigns that book real appointments.
Collaborate with a paid agency to design and test offers and hooks.
Build landing pages and forms using simple tools or light development you oversee.
Route leads into the CRM with clear ownership and follow‑up processes.
Attach email and SMS nurture to ensure no lead falls through the cracks.
Launch 3–4 core flows from the outset: insurance‑funded winbacks, homeowner funded not now/no-show, and past customer reviews plus referrals.
Deliver initial versions quickly, then iterate based on results.
Define and track metrics such as marketing‑sourced appointments per week, reactivated appointments, and jobs generated from these flows; collaborate with the CTO to present a simple weekly view for leadership.
Pull and segment lists, draft flows in email/SMS tools, sketch landing pages and offers, and bring campaigns into production.

Requirements

5–10+ years in digital or growth marketing for a lead‑gen or home services oriented business.
Strong direct‑response copy skills across emails, texts, landing pages, and ads.
Hands‑on experience with at least one marketing automation platform and one landing page tool.
Comfortable directing a paid agency and in‑house content creator/video shooter, while owning overall performance.

Application Questions

Describe one specific funnel (ads + landing page + nurture) you personally built that increased booked sales appointments. What were the before and after numbers?
Share an example of a reactivation or lifecycle campaign you built from an old lead list. What did you send, and what happened?

View full job page →

11d ago

Head of Growth Marketing – Hands‑On Builder (130K-160K base- up to 120K bonus)

Rhino-Back Roofing Simsbury, CT

Simsbury, CT

11d ago

$130k - $160k/yr Full time Marketing Senior Cross-Functional

Apply Now

Job Description

Rhino-Back Roofing seeks a hands-on Head of Growth Marketing to architect and scale full-funnel campaigns that generate qualified in-home sales appointments. This leader will own lifecycle programs, landing pages, and overall performance, working closely with the CTO and in-house content creator/video shooter to ship rapid iterations.

Responsibilities

Convert existing leads and customers into reactivation and referral campaigns that book real appointments.
Collaborate with a paid agency to design and test offers and hooks.
Build landing pages and forms using simple tools or light development you direct.
Route leads into the CRM with clear ownership and timely follow-up.
Attach email and SMS nurture to ensure no lead is left behind.
Establish lifecycle and nurture flows, launching 3–4 core paths at start: insurance funded winback, homeowner funded not now/no-show, and past customer reviews plus referrals.
Deliver v1 campaigns in weeks, then iterate based on results.
Define and monitor marketing-sourced appointments per week, reactivated appointments, and jobs derived from these flows.
Collaborate with the CTO to provide a simple, weekly view for leadership.
Pull lists and segment audiences as needed to fuel campaigns.
Draft flows in an email and SMS tool and sketch landing pages and offers.
Move campaigns into production and oversee end-to-end execution.
Operate as a hands-on, full-funnel build leader dedicated to growth marketing outcomes.

Requirements

5–10+ years of digital or growth marketing experience in lead-generation or home-services industries.
Strong direct-response copywriting across emails, texts, landing pages, and ads.
Hands-on experience with at least one marketing automation platform and one landing page tool.
Comfort directing a paid agency and an in-house content creator/video shooter while owning performance outcomes.

Benefits

401(k) plan
401(k) matching
Dental insurance
Employee discount
Health insurance
Paid time off
Referral program
Relocation assistance
Vision insurance

Application Questions

Describe one specific funnel (ads plus landing page plus nurture) you personally built that increased booked sales appointments. What were the before and after metrics?
Share an example of a reactivation or lifecycle campaign you built from an old lead list. What did you send, and what happened?

Comp & Upside

Base salary: $130,000–$160,000 depending on experience
Performance bonus: Up to around $120,000, tied to revenue impact, growth in marketing-sourced sales appointments, and delivery of core lifecycle and funnel systems

Work Location

On-site in Simsbury, Connecticut.

View full job page →

Marketing Jobs in Simsbury, CT

Digital Marketing Manager - Lead Generation - Hands On

Lifecycle Marketing Manager

Head of Growth Marketing – Hands‑On Builder (130K-160K base- up to 120K bonus)

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