Social Media and Marketing Coordinator

HEARTS OF CARE is hiring a Social Media and Marketing Coordinator to strengthen brand presence across digital platforms in a hybrid role based in King County, WA.

Responsibilities

• Build and execute comprehensive social media strategies across platforms including Facebook, Instagram, Twitter, LinkedIn, and other relevant channels to grow engagement and brand awareness
• Create brand-aligned content such as graphics, videos, photography, and written posts in line with branding guidelines and marketing goals
• Schedule and publish content using tools like Hootsuite or Buffer, maintaining consistent posting cadence and timely responses to audience interactions
• Monitor social listening channels to capture audience sentiment, industry trends, and competitor activity to continuously refine content strategy
• Track and interpret social media metrics and marketing analytics using Google Analytics and media performance analytics dashboards to evaluate campaign effectiveness and improve future efforts
• Coordinate with public relations teams on campaigns that support brand reputation and assist with crisis communications when needed
• Perform keyword research for SEO to improve content discoverability and apply digital marketing best practices across campaigns

Requirements

• Proven experience in social media management, content creation, digital marketing performance monitoring, and social media analytics
• Working proficiency with media editing tools including Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, and video editing software
• Strong understanding of social platform algorithms, advertising options (including Facebook Advertising), and social media content marketing strategies
• Knowledge of SEO principles, web analytics (including Google Analytics), online marketing analytics, and digital marketing techniques
• Excellent communication skills, including the ability to craft engaging content and proofread effectively
• Ability to manage multiple projects at once while maintaining detail orientation in a fast-paced environment
• Experience with relationship management tools such as Hootsuite or Buffer is highly desirable

Technologies

• Hootsuite, Buffer
• Google Analytics
• Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite
• Video editing software
• Facebook Advertising

Pay

• $26.01 - $31.32 per hour

Work Location

• Hybrid remote in King County, WA