Marketing Liaison
Job Description
The Paramount at Somers Rehabilitation and Nursing Center is seeking an on-site Marketing Liaison in Somers, NY to expand referral partnerships and support census growth.
Responsibilities
- Develop and maintain relationships with hospitals, physicians, physician groups, home health agencies, assisted living communities, and other healthcare referral sources
- Drive census growth by creating new referral opportunities and strengthening existing partnerships
- Perform regular outreach and conduct facility visits with key referral partners
- Promote The Paramount at Somers and its clinical, rehabilitation, and post-acute services
- Act as a professional point of contact for referral sources, hospitals, and community partners
- Follow up promptly on referrals, inquiries, and potential admissions
- Build and maintain a strong network across the healthcare and post-acute community
- Participate in hospital meetings, networking events, community events, and other marketing initiatives
- Identify new business opportunities and develop strategies to increase referrals and admissions
- Monitor referral trends and competitive activity within the local market
- Coordinate with Admissions, Nursing, Administration, and Clinical teams to help support successful admissions
- Maintain accurate records of marketing activity, referral sources, and business development efforts
- Represent The Paramount at Somers with professionalism and enthusiasm at all times
Requirements
- Previous experience in healthcare marketing, business development, admissions, or a related field (preferred)
- SNF/LTC, rehabilitation, hospital, or other healthcare experience (strongly preferred)
- Established relationships with hospitals, physicians, and healthcare referral sources (strong plus)
- Proven ability to develop and maintain professional relationships
- Excellent communication, networking, and presentation skills
- Self-motivated, ambitious, and results-oriented
- Strong organizational and follow-up skills
- Ability to work independently while collaborating with an interdisciplinary team
- Professional demeanor and strong customer-service skills
- Valid driver's license and reliable transportation
Compensation
- Salary: USD 110,000 per year
Benefits
- Salary up to $110,000 per year
- Bonus incentives based on performance
- Comprehensive benefits package
- Health, Dental & Vision Insurance
- 401(k)
- Paid Time Off
- Career growth and advancement opportunities
- Supportive leadership team
- Opportunity to make a meaningful impact on facility growth and resident care
What We Offer
- Salary up to $110,000 per year
- Bonus incentives based on performance
- Comprehensive benefits package
- Health, Dental & Vision Insurance
- 401(k)
- Paid Time Off
- Career growth and advancement opportunities
- Supportive leadership team
- Opportunity to make a meaningful impact on facility growth and resident care
Why Join The Paramount at Somers
- Committed to providing high-quality care and rehabilitation while building strong relationships with residents, families, hospitals, physicians, and community partners