Marketing Lead Strategist

The Marketing Lead Strategist role at Harmann Studios drives data-informed lead generation across the firm’s five photography divisions from an onsite position in De Pere, Wisconsin. The role relies on social media activity, CRM platforms, and strategic partnerships to secure bookings and meet weekly lead goals, with relocation to Wisconsin required by July or August.

Responsibilities

• Develop and implement marketing goals and strategies to attract new contacts and accounts, ensuring alignment with Harmann Studios' objectives and values.
• Manage social media marketing by posting content, maintaining a monthly calendar, and collaborating with teammates on audience-focused material while staying current with platform trends.
• Plan and execute community outreach initiatives to promote sales growth and engagement, including participation in local events such as auctions.
• Collaborate with local nonprofits to arrange donations and event sponsorships, delivering excellent customer service to clients and internal teams.
• Design and launch initiatives to generate new leads through business partnerships, social media advertising, third-party gifting, and targeted displays in client-frequented venues to support sales growth.
• Create cohesive marketing efforts for social media and websites to maintain engaging and consistent content.
• Oversee marketing materials and communications, including calls and written outreach to potential customers and business partners.
• Record information accurately in databases, Google Docs, and other approved record-keeping systems.
• Perform additional duties as assigned to support the marketing and customer relations team.

Requirements

• 3+ years of results-driven marketing experience with a proven track record of campaigns that increased market share and provided a competitive edge for previous employers.
• Ability to articulate ROI using the STAR method (Situation, Task, Action, Result), with data-backed outcomes such as percentages or revenue demonstrating impact on market share.
• Strategic marketing experience as an innovative, detail-oriented professional capable of planning and executing a strict 360-day marketing calendar.
• Comprehensive marketing and design skills across traditional and digital channels (SEO, Social Media), plus strong writing, editing, and design capabilities (Adobe Creative Suite).
• Data-driven execution leveraging marketing analytics, CRMs, Google AdWords, and related web tools to measure campaign success and inform market research.
• Client-centric approach focused on delivering exceptional service and building positive relationships within the Harmann Studios family.
• Excellent communication and teamwork, with active listening and a collaborative mindset to meet client needs alongside the team.
• Autonomous project management with strong organizational skills, capable of leading multiple projects in a fast-paced environment with minimal supervision and shifting priorities.

Technologies

• Adobe Creative Suite
• Google AdWords
• CRM systems
• Google Docs

Compensation

• Compensation: USD 20 - 26 per hour, with bonus opportunities; available as hourly non-exempt or salary exempt.

Location

De Pere, Wisconsin (onsite)

Application

Apply Online at https://harmann.bamboohr.com/careers. We look forward to hearing from you.