Coordinate day-to-day marketing activities for a local painting business with a hybrid setup and a lead-gen focus.

Manage and improve Korth’s website; publish blog posts, refresh the gallery, maintain links, and work to improve SEO performance
Create and send bi-monthly E-blasts to the customer base to support lead generation
Oversee SEM (Google Ads) accounts to increase online engagement and presence and attract new customers through paid campaigns
Run and maintain social media accounts by creating content, posting photos and/or videos weekly, and responding to DMs to drive engagement
Increase online reviews by launching and managing review campaigns
Execute targeted outreach campaigns to customers and the surrounding community, such as neighborhood postcards, seasonal discounts, and campaigns aimed at interior designers, realtors, friends in the trades, country clubs, new homeowners, schools, and similar audiences
Submit bi-monthly reporting to the owner and management team to review data and results

Marketing Coordinator

Job Description