Marketing Assistant
Job Description
ABL Photography is hiring a part-time Marketing Assistant (hybrid in San Diego) to support multi-channel marketing efforts across digital and print.
Responsibilities
- Help develop and execute marketing strategies across channels including social media, email, and print advertising
- Perform market research to track trends, competitor activity, and customer preferences
- Create and support content for multiple platforms, including blog posts, social media updates, and website copy
- Manage social media activity by scheduling posts, responding to comments, and reviewing engagement metrics
- Assist with e-commerce by updating product listings and optimizing online content for search engines
- Collaborate with the marketing team on campaign budgeting and tracking expenses
- Use marketing automation tools to streamline processes and improve campaign effectiveness
- Maintain the company website using WordPress, ensuring content stays current and is visually appealing
Requirements
- Strong interest in marketing with a foundational understanding of social media marketing, copywriting, and e-commerce
- Experience or coursework in print advertising is a plus
- Proficiency with Google tools for analysis and reporting (e.g., Google Analytics)
- WordPress familiarity preferred for website management
- Strong research skills with the ability to analyze data effectively
- Excellent written communication and attention to detail for copywriting tasks
- Comfort working in a team environment while managing multiple projects
- Proactive mindset and willingness to learn in a fast-paced environment
Technologies
- Google Analytics
- WordPress
Job Details
- Location: San Diego, CA 92129 (hybrid)
- Job type: Part-time
- Pay: $20.00 - $23.00 per hour
- Expected hours: 1 - 15 per week