Marketing and Events Specialist

The Marketing and Events Specialist is a full-time, onsite role focused on B2B events and trade shows. The position emphasizes demand generation, campaign execution, content creation, and event management, with responsibilities spanning end-to-end event activities and cross-functional collaboration. This role is based in Long Valley, NJ, and requires frequent travel throughout the year.

Responsibilities

• Manage all aspects of start-to-finish trade shows and events
• Collaborate with broader Marketing and Business Units to attract new business and drive growth

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field
• Strong written and verbal communication skills
• Five years of experience in a related role
• Familiarity with social media platforms (Instagram, LinkedIn, Facebook, etc.)
• Solid understanding of marketing principles and digital marketing tools
• Proficiency in Microsoft Office (Word, Excel, PowerPoint); Canva, Adobe Creative Suite, or similar tools are a plus
• Highly organized with meticulous attention to detail
• Willingness to learn and take initiative
• Experience with CRM systems, specifically Salesforce

Technologies

• Microsoft Office
• Canva
• Adobe Creative Suite
• Salesforce

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule

Full-time | On-site | 8:00 AM – 5:00 PM

Travel

Approximately 50% travel for trade shows and events

Compensation

Base salary: $70,000–$80,000 per year plus bonus

Company's Brand Interest

• Develop and execute marketing campaigns across digital, print, social, and email channels
• Coordinate and schedule social media posts on multiple platforms
• Create marketing materials such as flyers, emails, and presentations
• Update client collateral and develop new communications
• Plan events and provide direct support for trade shows, webinars, and other promotional activities
• Conduct market research and competitive analysis
• Track and report key business KPIs
• Assist with administrative tasks and other duties as assigned

Preferred (but not required)

• Multilingual capabilities in Spanish or French

Application Questions

• Have you previously managed both the pre-event planning and post-event follow-up for trade shows?
• Which specific marketing KPIs do you prioritize to measure the ROI and overall success of a trade show?

Experience

Trade show events: 2 years (Required)

Ability to Commute

Long Valley, NJ 07853 (Required)

Willingness to Travel

50% (Required)

Work Location

In person