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Manager, SEO/ AEO/ GEO (Digital Marketing)

Leviton Manufacturing Melville, NY

Melville, NY

Today

$100k - $120k/yr Full time Manager Marketing Ai Marketing

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Job Description

In a hybrid Melville, NY role, lead the evolution of AI driven search and discoverability at Leviton with a salary range of USD 100,000 to 120,000 per year.

Responsibilities

Create and implement a unified SEO, AEO, and GEO program.
Enhance content for AI answer platforms by optimizing FAQs, instructional content, and product data schemas.
Identify content gaps by analyzing search behavior and new AI prompts.
Boost AI platform visibility by clarifying content, building authority, and improving attribution.
Collaborate with product marketing, content, and web teams to align optimization with business goals.
Implement and scale schema markup to enhance machine readability.
Analyze performance using GA4, Google Search Console, and SEO tools.
Define and monitor metrics for AI answer presence and visibility.
Monitor brand mentions and citations in AI generated responses.
Track AI driven referral traffic.
Monitor competitors and uncover opportunities to lift Leviton's AI search share of voice.
Build dashboards to track both traditional SEO and AI driven performance.

Requirements

Experience optimizing content for AI assistants or generative search platforms.
Understanding of structured data, schema markup, and content architecture.
Ability to prioritize authority, trust, and visible answers over rankings.
Curiosity and adaptability in a rapidly evolving digital and AI landscape.

Technologies

Google Analytics 4 (GA4)
Google Search Console
SEMrush
Ahrefs
Screaming Frog
ChatGPT
Gemini
Perplexity
Bing Copilot

Benefits

Work on cutting edge SEO and AI discoverability initiatives
Influence how customers find and choose Leviton solutions
Collaborate across digital, product marketing, and technology teams
Gain exposure to emerging tools and strategies shaping the future of search
Make a measurable impact on traffic, engagement, and business growth
Medical, dental, and vision insurance programs
401K plans with employer-matching contributions
Tuition reimbursement
PTO
Paid holidays
Volunteer time off

What you’ll gain

Hands on experience leading the shift from SEO to AI driven discovery
Exposure to real world applications of AEO and GEO strategies
Mentorship and collaboration with experienced marketing professionals
Opportunity to drive high impact initiatives across Leviton.com

Education & Experience

3–6+ years of experience in SEO, digital marketing, or content strategy
Strong understanding of SEO fundamentals (keyword strategy, on page optimization, technical SEO)
Familiarity or interest in AI driven search, AEO, or GEO strategies
Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog
Working knowledge of Google Analytics (GA4) and Search Console
Strong analytical, research, and problem solving skills
Ability to translate data into clear, actionable insights
Strong writing and content structuring skills, especially for clear, answer based formats
Detail oriented with a collaborative mindset

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