ASICS is hiring a Sportstyle Marketing Specialist to support day-to-day execution across the Sportstyle business in the United States (hybrid). In this role, you help keep projects, events, and launches moving from planning through completion while coordinating product needs, timelines, and campaign assets across multiple teams.
Role overview
The Sportstyle Marketing Specialist contributes to product seeding, invoice and budget management, sample and product coordination, and the creation of event, activation, and launch recaps. You will also partner with Global Team members and internal stakeholders to align campaign assets and product campaign timelines, maintaining organized trackers and documentation to support smooth execution.
Key responsibilities
- Support daily execution across the Sportstyle business to keep events, launches, and projects on track from planning through completion.
- Lead product seeding efforts by coordinating with internal teams, press, and partners to ensure products reach the right people at the right time.
- Manage invoices and track Sportstyle budgets, processing payments, monitoring spend against established budgets, and flagging variances as needed.
- Coordinate samples and product needs for events, activations, seeding, and other Sportstyle initiatives, including ordering, tracking, and inventory organization.
- Create event, activation, and launch recaps that capture outcomes, key learnings, and performance against goals.
- Collaborate with Global Team members to align Sportstyle campaign assets and product campaign timelines.
- Partner cross-functionally with Brand/Account Marketing, Comms, Merchandising, OneASICS, and Finance to ensure alignment on event, product, and launch details.
- Maintain organized trackers and documentation for budgets, samples, invoices, and timelines to keep team visibility strong.
- Adhere to company policies and procedures, embody and demonstrate company ethics and values, and abide by federal, state, and local laws.
Requirements
- Bachelor’s Degree in Arts/Sciences (BA/BS) in Marketing, Business, Communications, or a related field (or equivalent combination of education and experience).
- 3-5 years of relevant marketing, brand, or project coordination experience, preferably in fashion, lifestyle, sneaker, or consumer brand industries.
- Experience managing budgets or invoices.
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams).
- Experience coordinating samples, products, or event logistics (preferred).
- Experience working cross-functionally with multiple internal teams (preferred).
How you’ll be successful
- Stay highly organized while managing multiple projects, timelines, and priorities at once.
- Maintain strong attention to detail when handling budgets, invoices, and sample and product inventory.
- Work comfortably across teams, building effective relationships with Brand/Account Marketing, Comms, Merchandising, OneASICS, and Finance.
- Operate as a proactive self-starter who keeps work moving without close oversight.
- Communicate clearly with Global Team members across time zones and functions.
- Bring an analytical mindset to synthesize event, activation, and launch results into actionable recaps.
- Demonstrate strong financial acumen by tracking spend, processing invoices, and staying within established budgets.
- Show flexibility and a solutions-oriented approach to support wherever needed.
- Travel up to 30% of the time to support events, activations, and brand needs.
Compensation and transparency
- Salary range: $68,000 - $73,000 per year
- Pay transparency: ASICS America Corporation will comply with applicable state or local laws or regulations requiring employers to provide pay or salary range information. Salary/pay offers may be based on key factors such as education and related experience.
Additional notice (CCPA)
ASICS America Corporation collects personal information (PI) from job applicants in connection with employment applications, including identifiers, personal records, professional or employment information, and inferences drawn from PI. PI is collected to perform services and operations related to potential employment. For additional details or questions, contact hrccpa@asics.com.
