Newark, DE

Marketing Jobs in Newark, DE

2 jobs found

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22d ago

Director of Admissions and Marketing

Newark Manor Nursing Home Newark, DE

Newark, DE

22d ago

$70k - $80k/yr Full time Marketing Senior Admissions

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Job Description

Newark Manor Nursing Home is a small, family‑owned long‑term care facility in Newark, Delaware, dedicated to compassionate care and strong community ties. The Director of Admissions and Marketing leads a market‑driven approach to census growth through targeted outreach, robust referral partnerships, and integrated social services. This onsite role collaborates with administration to ensure smooth admissions and a welcoming first impression for families, referral sources, and community partners.

Responsibilities

Oversee all facility marketing and outreach activities within the healthcare community and surrounding region
Develop and sustain referral networks with hospitals, case managers, physicians, assisted living facilities, and community partners
Promote facility services and opportunities for future Medicare skilled expansion
Manage inquiry pipelines and convert referrals into admissions
Represent the facility at networking events, referral meetings, and community engagements
Support census development strategies in collaboration with the administration
Create a positive, consistent first impression for families, referral sources, and stakeholders
Manage the full admissions process from initial inquiry to move-in
Conduct resident and family interviews with compassion and professionalism
Coordinate smooth transitions with nursing, social services, and interdisciplinary teams
Ensure accurate documentation and compliance throughout the admission process
Support family education during the admission decision-making process
Respond to and assist with resident and family grievances, ensuring timely follow-up and documentation
Complete or coordinate Social Service Evaluations and Assessments for residents
Support adjustment to facility placement and ongoing psychosocial needs
Participate in care plan meetings and interdisciplinary communication
Ensure completion and compliance with PASRR requirements
Assist with DMOST/MOLST discussions and documentation in collaboration with clinical staff and providers

Requirements

Licensed nurse (RN or LPN) preferred but not required
Experience in marketing, admissions, healthcare outreach, social services, or case management strongly preferred
Strong relationship-building and communication skills
Comfortable with external community engagement and professional networking
Organized, self-directed, and results-oriented
Knowledge of long-term care admissions, PASRR, and Medicaid/Medicare processes is advantageous

Benefits

Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance

Pay

Salary: USD 70,000 - 80,000 per year

Work Location

Newark, Delaware — onsite

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2mo ago

VP of Digital Marketing

Elevated Remodeling LLC Newark, DE

Newark, DE

2mo ago Closed

$150k+/yr Full time Marketing Analytics Campaign Management

This position is no longer accepting applications (closed Jun 8, 2026).

Job Description

Results-driven Vice President of Digital Marketing to lead and scale digital lead generation and drive revenue growth across all digital channels.

Responsibilities

Drive top-line growth by optimizing digital lead generation across channels
Create and implement a comprehensive multi-channel digital marketing plan spanning paid search, paid social, display advertising, SEO, email, affiliate marketing, and more
Monitor and optimize cost per lead (CPL), cost per acquisition (CPA), and return on investment (ROI)
Assemble, guide, and develop a high-performing digital marketing team
Oversee relationships with lead-generation vendors, agencies, and media partners
Collaborate with sales and operations to ensure lead quality and pipeline efficiency
Implement and maintain tracking systems, attribution models, and reporting dashboards
Identify new growth opportunities across emerging channels and technologies
Own the digital marketing budget and allocate spend efficiently

Requirements

Minimum five years in digital marketing with emphasis on performance marketing and lead generation
Proven track record of scaling revenue through digital channels
In-depth knowledge of Google Ads, Meta (Facebook/Instagram), YouTube, programmatic display, and SEO
Experience managing large annual budgets, preferably $1M+
Strong analytical mindset with experience using Google Analytics, CRM platforms, and attribution tools
Experience collaborating with or managing lead generation vendors and aggregators
Solid leadership, communication, and team-building abilities
Ability to balance strategic planning with hands-on execution in a fast-paced environment

Technologies

Google Ads
Meta (Facebook/Instagram)
YouTube
Programmatic display
SEO
Google Analytics
CRM platforms
Attribution tools
Salesforce

Preferred Experience

Experience in home services, home improvement, or other high-volume lead generation sectors
Familiarity with Salesforce or similar CRM platforms

What Success Looks Like

Sustained growth in qualified lead volume
Improved lead-to-sale conversion rates
Lower cost per lead while maintaining or improving quality
Strong alignment among marketing, sales, and operations teams

Compensation

From $150,000 per year

Benefits

Competitive base salary plus performance-based bonus
Health, dental, and vision insurance
Paid time off
401(k) with employer matching
Life insurance
Vision insurance

Work Location

Newark, DE onsite

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Marketing Jobs in Newark, DE

Director of Admissions and Marketing

VP of Digital Marketing

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