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Job Description

Aitworks Inc is seeking a Marketing and Sales professional to expand its customer base and sales channels across the United States. Based in Torrance, CA and focused on B2C growth, this role blends go-to-market planning with hands-on prospecting, field sales, and ongoing marketing improvement.

Role summary

This position supports U.S. market expansion through sales and marketing activities, including developing and executing a U.S. go-to-market strategy. You will prospect customers and partners, build channel relationships, and use performance data to refine campaigns and sales effectiveness.

Responsibilities

  • Develop and execute go-to-market and sales strategy for the U.S. market
  • Identify and develop new B2C sales channels and routes to market
  • Prospect for new customers via outreach, cold calling, and sales meetings
  • Run sales and promotional activities targeting schools, educational organizations, parents, and families
  • Identify and build relationships with distributors, affiliates, and other partners
  • Manage and collaborate with existing distributors and affiliates
  • Identify new marketing agencies and service partners
  • Research and analyze competitors, market trends, and customer needs
  • Analyze sales and marketing data and apply insights to improve performance
  • Review and improve marketing materials, including direct mail, website content, emails, and enrollment guides
  • Plan, execute, and evaluate sales and marketing initiatives
  • Travel within the United States as needed for field sales and market development

Requirements

  • Professional experience in sales, new business development, or marketing
  • Experience acquiring new customers or developing new sales channels
  • Ability to analyze sales and marketing data
  • Bachelor’s degree or higher in any field
  • Ability to work in the United States
  • Ability to work onsite and travel as needed

Benefits

  • Medical, dental, and vision insurance: 100% of the employee’s coverage paid by the company
  • Simple IRA

Preferred experience

  • B2C sales, business development, or marketing experience for consumer products or services
  • Experience developing new sales channels, distributors, or partnerships
  • Experience launching a business or entering a new market is a plus
  • EdTech or educational services experience
  • Sales or business development experience at an IT, SaaS, or software company
  • Business development or market launches at a startup
  • Experience developing and executing go-to-market strategies
  • Channel development experience involving distributors, retailers, or other sales partners
  • Consulting experience that included both strategy development and hands-on execution

Languages and work style

  • Japanese is not required. Japanese proficiency is preferred for candidates with less experience to support communication with the team in Japan.
  • The role is primarily a field sales position, generally based at the Torrance office with in-person visits to customers and partners.
  • Travel to other parts of the United States will be required as needed to support market expansion.

Employment details

  • Employment type: Full-time
  • Schedule: Monday–Friday, 8:00 a.m.–5:00 p.m., with a one-hour break; weekends and holidays off
  • Pay: USD 30–40 per hourly, up to $40 per hour depending on experience and determined after the interview
  • Location: Torrance, CA (onsite)
  • Languages: English; Japanese preferred depending on experience

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