Marketing Liaison

Arcadia Care Havana, a skilled nursing facility in Havana, Illinois, is seeking a Marketing Liaison to serve as the bridge between the facility and hospital networks. In this on-site role, you will cultivate relationships with hospital partners to drive patient referrals and admissions, ensuring a smooth transition for residents, with a salary range of USD 50,000 - 55,000 per year and a requirement of a high school diploma or GED.

Responsibilities

• 2 to 3 years of sales and/or marketing experience in healthcare, with long-term care marketing preferred.
• Familiarity with admissions processes at sub-acute, SNF, or rehab facilities.
• Experience understanding Medicare, Medicaid, and Managed Care subacute guidelines.
• Ability to establish strong working relationships with social workers, nurses, physicians, and case managers in assigned hospitals and other medical facilities as appropriate.
• Excellent organizational skills with a detail-oriented approach to documentation.
• Superior follow-up abilities and the capacity to organize and prioritize multiple tasks.
• Professional telephone skills to handle referral calls efficiently, meeting the needs of referral sources and families.
• Computer experience and familiarity with hospital EHR systems preferred.
• Primary sales and marketing representative for managing hospital and community referrals and admissions.
• Develop strong relationships with case management personnel and identify new opportunities for alignment, partnering, and growth.
• Collaborate with the facility admissions team to develop monthly plans and strategies to generate new business.
• Participate in monthly reports on sales activity and shifts among competitors and referral sources, contributing to the marketing plan.
• Ensure the admission process is seamless and positive by identifying necessary devices and immediate medical needs for a smooth transition.
• Communicate critical and strategic changes to hospital functions, relationships, programs, and opportunities.

Requirements

• High school diploma or GED required.
• Proficiency with Microsoft Office (Outlook, Word, Excel).
• Patience, tact, a cheerful disposition, and enthusiasm; ability to engage residents, staff, and visitors at varying levels of functioning.

Technologies

• Microsoft Office (Outlook, Word, Excel)
• Hospital EHR systems

Benefits

• Paid vacation with annual rollover
• Paid sick time
• Paid holidays
• Daily, weekly, and monthly employee appreciation events
• Birthday and anniversary celebrations
• Health, dental, vision, 401(k), and more available
• Company-paid life insurance at no cost
• Free Employee Assistance Program with professional support for family, money, health, legal services, and more
• Significant discounts at major retailers such as Walmart and Costco
• Virtual doctor visits 24/7 without additional accounts or apps
• Paid break time for nursing mothers
• Time off to vote