Integrated Marketing, External Communications - PR
Job Description
Samsung Electronics seeks an integrated marketing and external communications professional to lead cross-functional PR campaigns from Plano, TX on site.
Responsibilities
- Develop and execute integrated marketing programs to raise brand visibility and foster customer engagement.
- Partner with PR and brand marketing teams to produce creative assets such as photography, logos, key visuals, and messaging, plus establish delivery schedules.
- Oversee external communications initiatives to ensure alignment with Samsung’s brand standards and communication priorities.
- Analyze market trends and customer behavior to guide marketing strategies and optimize campaign performance.
- Monitor and report on key performance indicators to evaluate the impact of marketing initiatives.
Requirements
- Bachelor’s degree in marketing, business, communications, advertising, or a related field.
- 4–6 years of experience in integrated marketing or external communications.
- Strong project management and analytical capabilities.
- Proficiency in Microsoft Excel and Microsoft PowerPoint.
Technologies
- Microsoft Excel
- Microsoft PowerPoint
Benefits
- Medical
- Dental
- Vision
- Life Insurance
- 401(k)
- Employee Purchase Program
- Tuition Assistance (after 12 months)
- Paid Time Off
- Student Loan Program (after 6 months)
- Wellness Incentives
- MBO bonus compensation
Sponsorship
This role is not eligible for immigration sponsorship.