Home Care Sales and Marketing Representative

Join Right at Home as a full-time Home Care Sales & Marketing Representative supporting the Wake County territory. This onsite role is built around building referral partnerships and turning interest into private pay, in-home care clients. If you enjoy relationship-based selling and want a clear weekly sales cadence, this position offers the structure and support to help you grow care hours and market share.

What you’ll do

You will serve as the primary representative for Right at Home, developing and maintaining referral relationships across Wake County. Your outreach will help connect individuals and families to private pay home care services through trusted local partners.

• Build and maintain relationships with hospitals, physicians, rehab centers, senior programs, families, healthcare providers, elder care attorneys, assisted living, and community partners.
• Generate qualified “direct” referrals and maintain a strong, consistent pipeline to grow care hours and increase market share.
• Execute a weekly sales plan, keep CRM activity up to date, and follow up consistently to convert leads into clients.
• Represent the agency professionally through events, in-person visits, and promotional efforts.

What you’ll bring

• Deep knowledge of Wake County, including strong community connections.
• A proven track record of success in healthcare or home care sales, with at least 2 years of experience.
• Preferred experience in referral development and relationship-based selling for private pay clients.
• Strong communication, organization, and follow-through skills.
• Self-motivation with the ability to plan your own schedule, track activities, and work toward performance goals.
• Associate or bachelor’s degree (preferred).
• Driver’s License required.

Tools and logistics

• Location: Raleigh, NC (onsite)
• Territory: Wake County
• Technology: CRM

Benefits

• 401(k)
• Health insurance
• Paid time off