Associate, Marketing Strategy

Holman is hiring an Associate, Marketing Strategy for an onsite role in Raleigh, NC.

Responsibilities

• Support planning, prioritization, and execution of marketing initiatives aligned to business objectives, target outcomes, and measurable performance goals
• Monitor performance and outcomes, interpret results, and identify opportunities to improve marketing effectiveness
• Use insights from data, research, and trends to develop data-driven strategic recommendations
• Manage and optimize marketing programs, campaigns, or operational workstreams using performance data to improve business impact
• Develop and maintain integrated project plans with milestones, dependencies, success measures, and performance indicators
• Prepare and deliver performance reporting, dashboards, and business reviews that translate data into actionable insights
• Build strong working relationships to collaborate cross-functionally and support execution and delivery
• Identify and implement process improvements through performance analysis, scaling best practices, and continuous improvement
• Support budget management by tracking marketing spend and identifying variances or follow-up needs
• Leverage marketing technology tools for planning and performance tracking to enable data-driven decisions
• Perform other duties and special projects as assigned

Requirements

• Four-year college degree, preferably in marketing, communications, or a related program
• 3+ years of experience in marketing or a related field

Preferred Education & Experience

• MBA preferred

Planning / Organizing / Managerial Knowledge

• Ability to manage multiple initiatives while balancing competing priorities, business objectives, and performance outcomes
• Strong analytical and organizational skills to assess data, identify trends, and translate findings into actionable priorities
• Ability to create project plans including milestones, dependencies, KPIs, and measures of success
• Experience monitoring performance metrics and using data to assess program effectiveness and support decision-making

Communicating & Influencing Skills

• Ability to build relationships, collaborate across teams, and influence stakeholders using analysis, insights, and business rationale
• Ability to communicate complex data and recommendations clearly to diverse audiences
• Ability to independently identify risks, evaluate alternatives, and recommend solutions based on data and business impact
• Ability to leverage metrics and performance insights to support decisions, recommendations, and continuous improvement

Outputs

• Execute and coordinate marketing initiatives in support of business objectives
• Analyze business and campaign performance data and reporting to identify insights and support recommendations
• Maintain effective working relationships with internal stakeholders and leaders; communicate priorities, risks, and outcomes
• Track and document marketing plans, campaign activity, budgets, and follow-up items to support team alignment
• Contribute to process improvements and support adoption of best practices

Salary

• USD 66,320 - 94,505 per year

Benefits

• Health Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Flexible Spending and Health Savings Accounts
• Employee Assistance Program
• 401(k) plan with Company Match
• Paid Time Off (PTO)
• Paid Holidays, Bereavement, and Jury Duty
• Paid Pregnancy/Parental leave
• Paid Military Leave
• Tuition Reimbursement
• Paid sick leave benefit for part-time and temporary employees in geographic areas with statutory paid sick leave (mandated requirements)