Marketing Jobs in Webster, NY

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Marketing Specialist

UR Medicine Home Care Webster, NY

Webster, NY

Today

$18 - $38/hr Full time Marketing Channel Management Communications

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Job Description

Marketing Specialist role supporting University of Rochester Medicine Home Healthcare marketing and communications execution in a hybrid setup in Webster, NY.

Responsibilities

Maintain the social media content calendar and support day-to-day management of Facebook, Instagram, and LinkedIn.
Draft, schedule, and publish social content aligned with established brand voice and marketing priorities.
Coordinate content, assets, and approvals for upcoming posts; proactively identify content opportunities across the organization.
Monitor engagement, flag or respond to comments and messages as appropriate, and track basic performance metrics.
Stay current on social media trends and best practices; recommend relevant ideas or approaches.
Support development and distribution of the employee newsletter by gathering content from departments and subject-matter experts, plus drafting, proofreading, and formatting for internal audiences.
Manage and maintain content for the agency’s intranet, helping ensure information remains current, accurate, and engaging.
Create, format, and update brochures, flyers, newsletters, social graphics, and other marketing materials using Canva and/or Adobe Creative Suite.
Support content development for both print and digital communications.
Ensure materials follow established brand guidelines and review processes.
Maintain an organized inventory and digital library of current marketing materials; identify outdated items needing updates or replacement.
Coordinate printing, ordering, and distribution of marketing collateral.
Capture basic photography and short-form video content for social media and other communications needs.
Coordinate project workflows, including gathering information and assets, routing materials for review, and following up on outstanding approvals or deliverables.
Coordinate vendor orders, invoices, and production timelines related to marketing materials and services.
Organize and maintain marketing files, templates, brand assets, and shared resources.

Requirements

Associate’s or bachelor’s degree in marketing, communications, public relations, or a related field preferred.
Relevant internship, academic, or professional experience may be considered.
Internship or early-career experience in marketing, communications, public relations, or social media.

Skills & Tools

Facebook, Instagram, LinkedIn
Canva
Adobe Creative Suite

Schedule

Monday–Friday, 8:00 AM–4:30 PM
Hybrid work model

Location

Webster, NY (hybrid)

Pay

$18.33–$38.90 per hour

Education

Associate’s or bachelor’s degree in marketing, communications, public relations, or a related field

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