Marketing Jobs in North Kingstown, RI

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2d ago

Channel Marketing Manager

Goods iQ North Kingstown, RI

North Kingstown, RI

2d ago

$60k - $75k/yr Full time Manager Marketing Account Management

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Job Description

Channel Marketing Manager responsible for developing and executing go to market strategies across key distribution channels while driving revenue, margin, and brand growth.

Responsibilities

Act as the conduit between sales, ecommerce, finance, product management, and marketing to meet sales goals and strategic objectives
Apply deep insights into market dynamics, consumer behavior, customer strategies, and channel competitive assessments to identify opportunities, gaps, and risks
Own the go to market strategy across channels including mass market, office superstore, dealer, wholesale/2 step, industrial STAFDA, and home center
Oversee pricing structures and policies across assigned accounts to prevent channel price conflicts
Support development and execution of customer specific promotional plans across key accounts to grow sales and market share
Assist annual and seasonal promotional planning aligned to key selling periods such as tradeshow cycles, back to school, Memorial Day, 4th of July, Prime Day, Veteran's Day, Black Friday/Cyber Monday, and holiday seasons
Collaborate with Supply Chain and Sales on forecasting and demand planning to deliver world class service levels
Continuously analyze performance metrics and adjust strategies to optimize revenue and profitability
Lead the development of retail merchandising strategies that maximize product visibility, shopper engagement, and shelf conversions
Assist in designing and executing point of sale materials and promotions including product displays, quarter pallets, signage, end cap displays, side wing displays, and secondary placements tailored to each retailer environment
Develop planogram recommendations and shelf standards that reflect category best practices and position Goods iQ brands as the preferred consumer choice
Monitor in store execution quality across accounts and establish feedback loops to drive continuous improvement
Track and analyze shelf level conversion data to refine merchandising strategy, optimize placement, and remove underperforming displays
Monitor KPIs such as sales, margin, conversion, traffic, and ROAS and translate into actionable insights for business strategy across channels
Build and maintain dashboards that provide real time visibility into channel health
Collaborate with all key functions to ensure organization alignment to serve channel partners and set industry standard for service levels and scorecard performance
Serve as the central point of contact for channel performance and channel specific strategic initiatives
Drive accountability through consistent reporting and performance tracking
Identify inefficiencies proactively and implement solutions that improve execution
Support building a channel strategy and driving its execution
Apply strong commercial instincts to pricing, promotions, and content to drive revenue
Demonstrate advanced data analysis skills using AI, Excel, and Power BI
Leverage experience with Vendor Central, Seller Central, Walmart Retail Link, and similar platforms
Translate complex data sets into clear, executive-ready narratives
Maintain a strong sense of accountability and ownership of outcomes
Lead cross functional initiatives
Thrive in fast moving environments with shifting priorities and ambiguity
Act as a reliable, proactive team member who goes above and beyond to get the job done
Communicate clearly and confidently to keep stakeholders informed and engaged
Demonstrate passion for retail omnichannel, ecommerce, and the consumer goods category

Requirements

Minimum 2 years of experience in channel marketing, retail omnichannel, or ecommerce
Understanding of distribution channels, particularly retail/omni and ecommerce
Proven record of driving revenue growth and improving channel performance
Knowledge of pricing structures, promotions, and digital shelf optimization
Experience with Vendor Central, Seller Central, Walmart Retail Link, or equivalent platforms
Advanced Excel, AI, and data analysis skills; experience with business intelligence and reporting tools
Experience with digital shelf tools such as Salsify; Salesforce CRM and Marketing Cloud is a strong plus
Bachelor’s degree preferred
Military experience is a strong plus

Technologies

AI
Excel
Power BI
Vendor Central
Seller Central
Walmart Retail Link
Salsify
Salesforce CRM
Marketing Cloud

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Health insurance
Life insurance
Paid time off
Parental leave
Retirement plan
Vision insurance

The Workspace

Comfortable lounges and collaboration breakout areas
Adjustable sit-stand desks throughout
Fully stocked gourmet kitchen with beer on tap
Outdoor quad steps from a scenic bike path that ends at the beach

Job Details

Role: Senior Channel Marketing Manager
Type: Full-Time
Location: North Kingstown, RI 02852
Work arrangement: Hybrid — Monday to Thursday in office, Friday remote
Schedule: Monday to Friday
Compensation: $55,000 – $75,000 (commensurate with experience)
Pay: $60,000.00 - $75,000.00 per year
Benefits: 401(k); 401(k) matching; Dental insurance; Employee assistance program; Health insurance; Life insurance; Paid time off; Parental leave; Retirement plan; Vision insurance

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