The Marketing and Community Engagement Coordinator will lead planning and execution of initiatives designed to boost customer engagement, raise brand awareness, and drive sales across online channels and local community networks. This onsite role located in El Paso, TX involves hands-on management of social content, partnerships, and brand-building activities.
Responsibilities
- Develop and schedule engaging posts for Facebook, Instagram, TikTok, and additional social platforms.
- Capture high-quality photos and videos of menu items, events, staff, and guests.
- Monitor and respond to comments, messages, and online reviews in a timely manner.
- Track social performance and propose data-driven improvements.
- Plan and run giveaways, contests, and promotional campaigns.
- Coordinate limited-time offers and seasonal marketing initiatives.
- Identify and implement creative strategies to enhance customer engagement and loyalty.
- Oversee online ordering platforms, including Uber Eats and DoorDash.
- Update menu items, pricing, photography, and promotional offers as needed.
- Monitor reviews and platform performance across channels.
- Collaborate with operations teams to maximize online sales opportunities.
- Build and nurture relationships with schools, local businesses, sports teams, nonprofits, and community organizations.
- Develop programs that strengthen community involvement and brand recognition.
- Assist with in-store marketing materials, signage, and promotional displays.
- Ensure consistent brand presentation across all marketing channels.
- Measure campaign results and prepare monthly performance reports.
- Maintain marketing calendars and project timelines.
- Manage budgets for assigned marketing projects.
Requirements
- 1 to 3 years of experience in marketing, social media, or community outreach is preferred.
- Strong written and verbal communication abilities.
- Experience with Facebook, Instagram, TikTok, and Canva.
- Photography and video creation skills are a plus.
- Excellent organizational and time-management capabilities.
- Ability to work independently and manage multiple projects concurrently.
Technologies
- Facebook
- Instagram
- TikTok
- Canva
- Uber Eats
- DoorDash
Benefits
- 401(k)
- 401(k) matching
- Employee discount
- Health insurance
- Life insurance
- Referral program
Position Summary
The Marketing and Community Engagement Coordinator plans and executes initiatives to boost customer engagement, brand visibility, and sales. The role oversees social media content, promotional campaigns, delivery app platforms, community partnerships, and brand-building projects across the business.
How to Apply
Submit your resume along with examples of social media content, marketing campaigns, or community engagement projects you have worked on. The ideal candidate is creative, organized, and adept at building relationships both online and within the local community.
Pay
$15.00 per hour
Work Location
Location: El Paso, TX — on site (in person).
Preferred Skills
- Bilingual in English and Spanish
- Experience in the restaurant, hospitality, or retail industries is a plus
