The Marketing and Enrollment Content Creator collaborates with Concordia College to develop strategic content that raises awareness, engages audiences, and supports enrollment for Concordia Language Villages programs. The role blends storytelling, digital marketing, and recruitment strategy to attract youth, families, educators, and institutional partners.
Responsibilities
- Develop and execute a content strategy aligned with enrollment goals and campaign priorities.
- Produce high-quality content for channels including social media, email, video, blogs and featured stories.
- Ensure messaging reflects CLV’s mission, global education focus, and audience needs.
- Create conversion-focused content for recruitment campaigns that target youth, family, adult and institutional programs and audiences.
- Measure and optimize content for lead generation and conversion.
- Manage email marketing platform execution and segmentation.
- Support SEO strategy through keyword-informed content development.
- Support photo/video content gathering at program sites.
- Track and report on content performance metrics.
- Use data insights to refine messaging and improve conversion rates.
- Supporting the CLV Site Director on site (Bemidji) during busy transition days as needed.
Requirements
- Strong understanding of marketing strategy and best practices.
- Proven experience in content creation across various media platforms.
- Exceptional collaboration skills with a commitment to teamwork and customer service.
- Hands-on experience with email marketing tools and techniques.
- Ability to manage multiple projects and excel in a fast-paced environment.
- Capable of providing and receiving constructive feedback.
- Experience capturing and editing video and photography for digital, social media, web and print channels preferred.
What We're Looking For
- Strong understanding of marketing strategy and best practices.
- Proven experience in content creation across various media platforms.
- Exceptional collaboration skills with a commitment to teamwork and customer service.
- Hands-on experience with email marketing tools and techniques.
- Ability to manage multiple projects and excel in a fast-paced environment.
- Capable of providing and receiving constructive feedback.
- Experience capturing and editing video and photography for digital, social media, web and print channels preferred.
Minimum Qualifications
Associates or Bachelor’s degree or 2 years relevant work experience
Preferred Qualifications
Demonstrated experience in developing and executing marketing plans and strategies.
Position Opening Date
5/7/2026
Open Until Filled
Yes
Benefits
- Health Insurance
- Health Savings Account
- Flexible Spending Account
- Vision Insurance
- Dental Insurance
- Preventative Chiropractic Program
- Retirement Plan
- Long-Term Disability Insurance (full-time only)
- Life Insurance (full-time only)
- 13 Paid holidays including the time off between Christmas and New Year's
- MN Paid Family and Medical Leave
- Up to 100% tuition with discounts and scholarships for yourself and dependents at Concordia College and Concordia Language Villages
- Up to 50% tuition discount for dependents with Oak Grove Lutheran Schools
- Up to 100% tuition discounts for dependents with participating partners: CIC-TEP, ELCA schools, and Tuition Exchange Inc.
- Extras: access to athletic facilities, library, fitness classes, athletic events, theatre events, purchase dining on campus, free MATbus rides
Salary
Salary: USD 38,500.00 – 46,350.00 per year
Position Details
- Position Title: Marketing and Enrollment Content Creator
- Position Type: Staff
- Location: Bemidji
- Employment Type: Hourly Non-Exempt
- Benefit Eligible: Yes
- General Employment Period: Full time
- General Work Schedule: M-F with some weekends when needed
- General Shift Hours: 8:00-4:30 with some evenings and weekends as needed
- Job Summary: About the Role
Nondiscrimination Statement
Concordia College does not discriminate against any employee or applicant for employment on the basis of race, color, creed, sex, religion, national origin, age, veteran status, disability, genetic information, sexual orientation, gender identity, marital status, familial status, public assistance status, membership or activity in a local human rights commission, or any other legally protected status. The College is committed to providing equal opportunity in employment and fostering an inclusiv
Documents Needed to Apply
- Required Documents: Resume/Curriculum Vitae
- Required Documents: Cover Letter
- Optional Documents: List of References
- Optional Documents: Licensure
- Optional Documents: Certification
- Optional Documents: Training
- Optional Documents: Other
