Auburndale, FL

Marketing Jobs in Auburndale, FL

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Lifecycle Marketing Manager

INSA, Inc. Auburndale, FL

Auburndale, FL

Today

$86k - $131k/yr Full time Manager Marketing Campaign Management

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Job Description

Own the end-to-end lifecycle customer journey across email, SMS, and push, from first visit through advocacy.

Responsibilities

Lead lifecycle marketing end-to-end by building and managing email, SMS, and push notification campaigns as an integrated system, maintaining consistent messaging and cadence across all three channels.
Design, launch, and continuously optimize lifecycle automations and multi-step customer flows.
Develop and refine segmentation strategies to deliver the right message to the right customer at the right time.
Map and optimize the full customer lifecycle from first-time visitor to acquisition, activation, retention, reactivation of lapsed customers, and evangelism/advocacy.
Identify high-impact moments where targeted lifecycle marketing can shift customer behavior.
Serve as the marketing team point person for the loyalty program, partnering cross-functionally to grow enrollment and increase engagement with rewards.
Find new ways for the loyalty program to function as a retention driver.
Run A/B tests on digital communications and apply results to improve performance.
Track and report key lifecycle metrics and translate findings into actionable recommendations.
Maintain list health and ensure sending practices, opt-in/opt-out processes, and messaging comply with applicable regulations, including cannabis-industry-specific advertising restrictions, plus platform and carrier best practices.
Collaborate with digital, brand/creative, and retail teams to align lifecycle campaigns with marketing calendars, promotions, and store-level priorities.
Perform other duties as assigned.

Requirements

Must be at least 21 years of age.
Preferred BA/BS or equivalent with 5+ years experience in lifecycle, CRM, retention, or email/SMS marketing, including direct hands-on ownership of campaigns and automations.
Demonstrated experience building multi-step automated flows and segmentation strategies in a marketing automation or ESP platform.
Experience managing SMS/text marketing programs, including compliance considerations.
Track record of using data to drive decisions; able to pull and interpret performance metrics.
Strong project management skills to manage multiple campaigns, automations, and stakeholders.
Comfort working in a fast-paced, multi-state retail environment where priorities can shift quickly.
Comfort with ambiguity in an early-stage function refining existing automations and processes while building new ones.
Proficiency in sales fulfillment software and Microsoft Office Suite, especially Excel.
Ability to work independently and as part of a team in a fast-paced environment.
Reliable transportation required.
Ability to pass a background check in accordance with state regulations.

Technologies

Microsoft Office Suite
Excel

Benefits

Medical with free telemedicine, dental, and vision
Flexible spending and health savings accounts
Life, disability, and other ancillary plans
Employee assistance program
Pet insurance
401(k) with company match
Paid time off
Paid holidays
Paid bereavement
E-Verify participant

Competencies

Dependability & Flexibility
Interpersonal Communication
Results Focused
Behave in a manner that is positive, productive, cooperative, and encourages teamwork

Physical Requirements

Sitting, standing, and walking for several hours at a time
Ability to travel by car may be required
Close visual acuity needed to read and write documents on a computer screen
Manual dexterity needed to type on a computer
Speaking and hearing required when conducting presentations or making sales calls

Workplace Environment

General office environment when reporting to administrative office location
Exposure to changing weather conditions while traveling depending on season
Occasional exposure to cannabis odor when visiting grow facilities
Occasional weekend work to attend trade shows and events is required
Travel for trade shows, sales calls, and meetings: up to 50-60% of the time

Location: Auburndale, FL (onsite)

Salary range: USD 86,400 - 131,300 per year

Pay range note: $86,400.00 - $131,300.00

Note: This job description provides a general overview and does not encompass every task or responsibility that may be required.

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4mo ago

Digital Marketing & Brand Coordinator (WordPress/Elementor Expert + Graphic Design Focus)

Circuit Florida Auburndale, FL

Auburndale, FL

4mo ago Closed

Up to $25/hr Full time Marketing Adobe Creative Suite Campaign Management

This position is no longer accepting applications (closed Jun 20, 2026).

Job Description

This hands-on Digital Marketing and Brand Coordinator role oversees WordPress/Elementor websites, graphic design, content creation, and social media campaigns to grow membership, events, and brand visibility in the motorsports community for Circuit Florida.

Responsibilities

Own and maintain WordPress sites built with Elementor, including customizations, page builds, updates, and on-demand changes.
Manage the backend to troubleshoot issues, optimize performance, handle plugins, security, and basic SEO, ensuring fast, visually appealing, conversion-focused sites.
Leverage AI tools such as ChatGPT and Midjourney to accelerate content creation, copywriting, and design iterations.
Create high-quality visuals for the website, marketing collateral, print materials, merch, signage, social graphics, and event materials.
Elevate the brand aesthetic across digital and physical touchpoints using design tools (Adobe Creative Cloud, Canva, Figma or similar) with a portfolio required.
Develop engaging organic content (photos, videos, Reels, stories) that capture the track atmosphere and club lifestyle.
Manage all social channels via Hootsuite: schedule posts, engage with the community, respond to messages/DMs, monitor reviews, and protect brand health.
Build and grow presence on Instagram, Facebook, TikTok, YouTube, and other platforms as appropriate.
Brainstorm and execute creative campaigns to boost Circuit Florida membership sales and driving experiences for SuperSpeed.
Support email/CRM efforts, event promotion, and partnerships.
Track performance and propose data-driven improvements.
Assist in bringing campaigns and member events to life on-site.

Requirements

Advanced WordPress and Elementor expertise with strong backend knowledge, troubleshooting, customizations, and rapid implementation.
Professional-level graphic design skills with a portfolio showing clean, modern, high-impact work for web and print.
Experience managing social media with tools like Hootsuite.
Strong writing and content creation abilities.
Tech-savvy with comfort using AI tools to boost productivity.
Local to Central Florida or willing to work fully on-site in Auburndale, with reliable transportation.
Self-starter who takes ownership, works quickly, and maintains high standards without heavy supervision.

Technologies

WordPress
Elementor
Hootsuite
Adobe Suite
Canva
Figma
ChatGPT
Midjourney
Google Analytics
HubSpot

Benefits

Competitive pay based on skill.
Opportunity to work in a unique, exciting environment — drive on the track, attend events, and be part of a passionate car community.
Hands-on impact: your work directly shapes the brand and growth.
Room to grow as the club and experiences expand.

Location and Work Arrangement

Location: Auburndale, Florida. On-site work arrangement.

Compensation

Salary: USD 25 per hour

How to Apply

Submit your resume, portfolio (essential — especially WordPress/Elementor and design samples), and a brief note explaining why you are a strong fit for this motorsports brand. Local applicants are encouraged to apply.

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Marketing Jobs in Auburndale, FL

Lifecycle Marketing Manager

Digital Marketing & Brand Coordinator (WordPress/Elementor Expert + Graphic Design Focus)

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