Auburn Hills, MI

Marketing Jobs in Auburn Hills, MI

2 jobs found

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7d ago

Digital Marketing Specialist

Atlas Copco Group Auburn Hills, MI

Auburn Hills, MI

7d ago

Full time Marketing AEM Analytics

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Job Description

In Auburn Hills, Michigan, Atlas Copco Group offers a hybrid Digital Marketing Specialist role that blends strategic oversight with practical execution. This position focuses on building and refining digital experiences across the website, marketing automation, paid ads, email, and social channels to drive growth, performance, and successful product launches.

Responsibilities

Oversee and refine website content and landing pages with Adobe Experience Manager (AEM) to back new product introductions and marketing initiatives.
Enhance site performance by applying UX design, search optimization, and conversion rate optimization best practices.
Partner with product marketing, sales teams, and subject matter experts to create customer-focused digital content.
Plan, implement, and optimize email programs, customer journeys, forms, and landing pages via Salesforce Marketing Cloud.
Segment audiences, tailor communications, and optimize marketing automation based on campaign performance and insights.
Develop and manage paid digital advertising and social campaigns across Google, LinkedIn, and other platforms.
Track and analyze digital marketing performance with Google Analytics and other reporting tools to drive ongoing improvements and lead generation.
Stay updated on digital marketing trends, AI, and emerging technologies, proposing and applying innovative strategies to maximize effectiveness.

Requirements

Bachelor's degree in Marketing, Communications, Business, or a related field.
Minimum three years of digital marketing experience in an industrial manufacturing or automation setting.
Hands-on experience maintaining website content with Adobe Experience Manager (AEM) or an equivalent CMS.
Experience using Salesforce Marketing Cloud or another marketing automation solution.
Proven ability planning and running paid digital advertising campaigns.
Solid knowledge of SEO, Google Analytics, and current digital marketing best practices.
Excellent written and verbal communication, strong organizational skills, and proven project management abilities.

Technologies

Adobe Experience Manager (AEM)
Salesforce Marketing Cloud
Google Analytics

Benefits

Professional development opportunities for growth, training, and career progression.
Comprehensive benefits including medical, dental, vision, disability, life, and more.
401(k) plan with company contributions and match starting at 6%, increasing with tenure.
Generous paid time off, a comprehensive holiday package, and flexible scheduling where available to support well-being.
Paid maternity and parental leave.
Wellness perks including gym memberships, education support, and health reimbursements.
Inclusive culture that values innovation, teamwork, and diversity.

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1mo ago

CRM Brand Marketing Manager

Stellantis Auburn Hills, MI

Auburn Hills, MI

1mo ago Closed

Full time Marketing Brand Management Brand Strategy

This position is no longer accepting applications (closed Jul 7, 2026).

Job Description

Stellantis is seeking a CRM Brand Marketing Manager to lead CRM strategy and lifecycle initiatives across its brands. This onsite role in Auburn Hills, MI centers on directing cross-brand programs, managing agency partnerships, and aligning enterprise CRM efforts with brand objectives.

As part of the marketing organization, you will coordinate complex, data-driven campaigns and ensure timely, compliant delivery across multiple projects and stakeholders.

Responsibilities

Lead brand CRM strategies to meet overall objectives and directives across Stellantis brands
Serve as the liaison with brand stakeholders and the agency project team to develop requirements for owner and prospect communications
Oversee day-to-day operations of concurrent projects for data-driven direct mail, email campaigns, and digital/interactive solutions, including defining audience rules, routing creative to brands, and obtaining legal approvals
Facilitate communications between brand and agency, manage project timing, route creative for approval, provide agency status reports, and support brand and launch status meetings
Review materials before distribution to ensure alignment with marketing objectives
Manage the AOR to communicate project status, dependencies, issues, and risks to appropriate stakeholders
Maintain monthly and quarterly GTM materials at both the Enterprise CRM level and the brand level
Track incentive budget requests for private offer programs and provide monthly reporting
Monitor the agency/variable budget for assigned brands and assist with the Stellantis budget approval process

Requirements

Hands-on CRM experience
Strong lifecycle marketing instincts
Ability to operate effectively within a complex, matrixed organization

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Marketing Jobs in Auburn Hills, MI

Digital Marketing Specialist

CRM Brand Marketing Manager

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