Marketing Jobs in Amherst, NY

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Ivoclar Vivadent Inc. Amherst, NY

Amherst, NY

Today

$55k - $65k/yr Full time Marketing Brand Management Business Development

Ivoclar Vivadent Inc. is hiring a Product Marketing Specialist for Clinical NA in Amherst, NY (onsite).

Demonstrate knowledge of specific clinical products
Support development and implementation of integrated marketing strategies and campaigns
Coordinate advertising and media plans, and help manage public relations for the SBU with the Marketing Communications department
Work with, and under direction of the Senior Marketing Manager, Clinical NA, on introduction of new products to market
Assist with product life-cycle management within the SBU in line with the North America strategic plan
Conduct market research to track industry trends, competitor activity, and market dynamics
Support creation of messaging and product positioning to differentiate in the market
Support planning and execution of product launches, including:
- Developing launch plans
- Coordinating cross-functional teams (product development, sales, marketing)
- Creating marketing materials
- Organizing launch events and/or campaigns

Bachelor’s Degree in Business, Marketing, Communications, or a relevant degree
At least 3 years of experience (product management preferred)
Excellent organization, communication, and interpersonal skills
Strong problem-solving skills
Strong collaboration skills with the ability to work cross-functionally
Microsoft Office Suite proficiency required

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