Marketing Assistant
Job Description
Join Vantine Imaging as a Marketing Assistant onsite in Hamilton, NY, where you will support data-driven campaigns focused on collegiate Greek life. Reporting to the National Marketing Manager, you will help power marketing operations, data management and research initiatives. This role thrives in a collaborative, fast-paced environment and offers a comprehensive benefits package to support you and your family throughout your career.
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Tuition reimbursement
- Vision insurance
Compensation and Location
Pay: USD 22.00 - 26.00 per hour
Location: Hamilton, NY (onsite)
Responsibilities
- Assist with day-to-day marketing operations and campaigns.
- Compile, organize and maintain spreadsheets with accurate up-to-date information.
- Research and collect data on sororities, fraternities and campus organizations.
- Support CRM/database management and data entry tasks.
- Assist in email marketing setup, list building, and segmentation.
- Execute, track and analyze campaigns across all channels, maintaining data accuracy.
- Identify KPIs to measure campaign success and offer options based on data.
- Provide support with competitive research and analysis.
- Stay current with trends, program functionalities and best practices.
- Monitor and report Google Analytics.
- Support coordination and execution of national conventions. Travel and attendance required.
Requirements
- Strong understanding of marketing principles, analytics and performance metrics.
- Excellent attention to detail and organizational skills.
- Ability to maintain data accuracy.
- Ability to manage and meet deadlines, with a strong sense of urgency.
- Ability to manage multiple tasks simultaneously.
- Solid understanding of social media and website usability, optimization and analytics.
- Experience with CRM platforms best practices.
- Experience with email marketing platforms best practices.
- Basic knowledge and use of Adobe Creative Cloud.
- CSV file handling.
- Excellent written and verbal communication skills.
- Able to work collectively with a team in a fast-paced environment with the ability to pivot.
- Social networking and analytics knowledge.
- Basic knowledge of website content management systems (CMS).
- Basic knowledge of SEO.
- Familiarity with Greek life is a plus.
Technologies
- Google Analytics
- Adobe Creative Cloud
- CRM
- Content Management Systems (CMS)
- Email marketing platforms
- CSV
EOE