Podcast Marketing Jobs

1 job found

1mo ago

Media Strategist

University of Tennessee - Knoxville Knoxville, TN

Knoxville, TN

1mo ago Closed

Full time Marketing Communications Content Marketing

This position is no longer accepting applications (closed Jul 11, 2026).

Job Description

Responsibilities

Act as the primary subject-matter expert guiding the Haslam College of Business podcast content and direction
Research, identify, and curate podcast guests aligned with university priorities, scholarly expertise, and audience interests
Create and propose episode concepts, topics, and interview questions
Compile background research and briefing materials for each episode
Coordinate editorial planning, content calendars, and podcast-related activities
Ensure podcast themes and messaging align with the institutional brand, mission, and storytelling goals
Identify trends in higher education and student life to inform episode topics
Draft episode outlines, show notes, titles, and promotional copy
Review and refine content for accuracy, clarity, and adherence to university standards
Assess listener feedback and engagement metrics to guide future content decisions
Design and execute digital marketing strategies to promote podcast episodes and related initiatives
Produce compelling written and visual content to support promotion across websites, social media, digital ad campaigns, emails, and other channels
Apply SEO, GEO, and AEO best practices to descriptions, show notes, ads, web pages, and promotional content
Derive data-informed improvements to content strategy and digital outreach
Collaborate with designers, videographers, and marketing colleagues to create promotional assets
Manage and monitor the HCB podcast's social media accounts, including content creation, scheduling, posting, and community engagement
Track audience engagement, respond to comments and messages, and foster an active online community
Analyze social media and podcast performance metrics to inform content and promotional strategies
Serve as the lead content creator and manager for the college's podcast social channels
Produce episode-specific and overall podcast analytics reports for college partners and administrators
Coordinate with campus partners, host, staff, agency partners, and external guests to support production and promotion
Stay current on podcasting trends, digital marketing best practices, and higher education communications strategies
Perform other related duties as assigned

Qualifications

A bachelor’s degree in Communications, Marketing, Journalism, Digital Media, or a related field
Two to four years of experience in podcast production support, digital marketing, social media management, or content development
Excellent organizational and project-management skills
Strong research and interview preparation abilities
Creative thinker with meticulous attention to detail
Ability to collaborate effectively and manage multiple priorities in a deadline-driven environment
Strong writing and editing skills with the ability to tailor content for multiple platforms
Working knowledge of SEO principles and digital content optimization
Experience managing social media platforms and engagement strategies
Applicants must be legally authorized to work in the United States on a full-time basis without the need for visa sponsorship

Location and Work Arrangement

Location: Knoxville, TN. This is a hybrid role requiring four days in the office and one day remote each week.

Compensation and Benefits

Compensation and benefits: UT market range: 09

Application Instructions

Resume
Cover Letter
List of 3 Professional References
Portfolio or links to previous work (campaign elements, creative assets, or production samples) are encouraged but not required

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