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Nashville Marketing Jobs

2 jobs found

1mo ago

Director, Digital Marketing

BMG Nashville, TN

Nashville, TN

1mo ago Closed

$90k - $119k/yr Contract Business Development Campaign Management Channel Management

This position is no longer accepting applications (closed Aug 5, 2026).

Job Description

The role directs Nashville’s digital marketing efforts for BMG on a six-month contract, overseeing social media, online advertising, CRM initiatives, and fanbase development. This temporary leadership position manages the team, priorities, and external partnerships to drive digital growth within a dynamic music environment.

Responsibilities

Provide strategic leadership for Nashville recorded music digital marketing, shaping multi-channel campaigns and overall direction.
Lead and develop a growing digital marketing team to deliver on objectives and extend capabilities.
Oversee social media and connected platform strategy and innovation, including social gaming, fan clubs, and emerging technologies.
Collaborate with the business development team to manage partner relationships across Meta platforms, TikTok, Snapchat, Discord, and other connected channels.
Drive individual campaign success while aligning with holistic territory planning and long-term growth goals.
Oversee CRM, data capture, fan-to-fan engagement, and direct-to-fan marketing with GDPR and data protection compliance.
Manage website and landing page assets with a focus on GDPR and data protection compliance.
Administer the tools and systems available to digital marketing across the organization.
Serve as the escalation point for artists, management, and internal stakeholders on Nashville projects.
Uphold and represent BMG's core values in daily operations and external partnerships.
Coordinate with marketing and streaming colleagues to ensure integrated campaign execution.

Requirements

Deep subject matter expertise in digital marketing, including social media, audience development, online advertising, and digital activations.
Experience leading campaigns and marketing initiatives within the music industry.
Proven track record in team leadership and development, with department management experience.
Experience managing partner relationships, including pitching and familiarity with content management systems.
Strong business acumen, including budgeting awareness and insight into revenue streams.
Knowledge or hands-on experience with country music and its industry dynamics.
Interest in AI, new technologies, and emerging platforms, with a proactive, test-and-learn mindset.

Technologies

Meta platforms
TikTok
Snapchat
Discord
CMS
LinkedIn Learning

Benefits

Flexible hybrid schedule with three days in the office and two remote days.
Summer Fridays to start weekends early.
Development opportunities, including mentorship programs and access to LinkedIn Learning.
Opportunities to engage with artists through showcases and playbacks.

Company Overview

Founded in 2008, BMG reimagined the relationship between music companies, songwriters, and artists by offering fairer contracts, greater creative freedom, and transparency in royalties and licensing. It is the fourth-largest music company worldwide, combining human creativity with cutting-edge technology to connect music with global audiences. With 16 offices across 13 key markets, BMG represents more than three million songs and recordings, including many iconic catalogs.

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1mo ago

Local Marketing Manager

Bar Mar Nashville Nashville, TN

Nashville, TN

1mo ago Closed

$75k - $95k/yr Full time Manager Marketing Campaign Management

This position is no longer accepting applications (closed Jul 12, 2026).

Job Description

Onsite in Nashville, TN, this role serves as the dedicated local marketing lead for the José Andrés Group at W Nashville, overseeing the Nashville hotel portfolio comprising Bar Mar, Zaytinya, Butterfly, and Glowbird. The Local Marketing Manager will steer local strategy and execution to boost guest engagement, drive restaurant traffic, increase event awareness, and enhance brand visibility across the concepts. The position offers USD 75,000 to 95,000 per year and requires a minimum of seven years of experience.

Responsibilities

Serve as the in-market marketing lead for the Nashville restaurant portfolio at W Nashville: Bar Mar, Zaytinya, Butterfly, Glowbird, collaborating with hotel marketing and sales to create a cohesive outreach and community activation calendar.
Build and maintain relationships with local tastemakers, concierge teams, local media partners, and cultural organizations to drive guest traffic.
Identify and execute localized marketing, partnerships, and field marketing opportunities that connect the restaurants to the surrounding community and target audiences.
Stay informed on the Nashville market, competitive landscape, hospitality trends, and guest behavior to shape marketing strategy and programming partnerships.
Spend time on the floor to understand cadence and audience, cultivate relationships, and identify opportunities to increase visibility and covers.
Lead development and execution of integrated marketing plans supporting restaurant programming, seasonal campaigns, launches, partnerships, and business priorities.
Oversee external agencies and creative partners, including PR, paid media, content production, and design resources.
Partner with the centralized JAG marketing team to align content, editorial strategy, social media, email marketing, and digital channels for timely execution.
Ensure marketing initiatives align with JAG brand positioning and W Nashville / JAG hospitality standards.
Direct content shoots to support marketing campaigns and editorial calendars.
Manage marketing calendars, campaign timelines, approvals, and cross-functional coordination across internal and external stakeholders.
Collaborate with Events and Sales teams to support private dining, group sales, and on-property programming initiatives.
Develop marketing strategies and promotional plans to support group sales goals and raise awareness of event spaces and experiences across JAG outlets (Bar Mar, Butterfly).
Work cross-functionally to concept and execute tentpole activations, partnerships, dinners, cultural programming, and guest experiences, ensuring alignment with hotel marketing.
Support influencer hosting, media visits, VIP experiences, and partnership activations in coordination with PR and Operations teams.
Oversee performance and execution across social media, email marketing, web, and paid media channels in partnership with centralized teams and agency partners.
Ensure content calendars, campaign messaging, and digital touchpoints support business objectives and seasonal priorities while maintaining luxury brand positioning on the property.
Monitor campaign performance and marketing effectiveness across channels, using insights to optimize strategy and drive results.
Maintain up-to-date awareness of emerging platforms, trends, and hospitality marketing best practices.
Serve as the primary liaison between JAG Marketing and on-property Operations, Events teams, and the hotel marketing team.
Partner with Operations leadership to support menu launches, collateral updates, guest experience initiatives, and storytelling communications around programming.
Manage local marketing budgets, invoices, and reporting in partnership with the Finance team.
Ensure seamless execution and clear communication across stakeholders in a dynamic environment.

Requirements

7+ years of experience in hospitality, restaurant, lifestyle, experiential, or hotel marketing.
Strong understanding of the Nashville hospitality, cultural, F&B, and hotel landscape.
Proven experience managing integrated marketing campaigns, community marketing, partnerships, and events from strategy through execution.
Experience managing external partners across PR, paid media, content, and design.
Experience supporting hotel F&B outlets and event-driven businesses is a plus.
Existing relationships within Nashville hospitality, media, and business communities is a plus.
Strong operational instincts with the ability to manage multiple priorities and execute in a fast-paced environment.
Exceptional communication, relationship-building, and project management skills.
Highly collaborative, proactive, and solutions-oriented.
Comfortable working nights and weekends as needed for events and activations.

Benefits

Competitive base salary and performance-based bonus opportunities.
Comprehensive health and wellness benefits.
Retirement savings plans.
Employee dining and partner discounts.
Professional growth within an award-winning, values-driven hospitality group.

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Director, Digital Marketing

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