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Multi-Family Marketing and Operations Coordinator

Madison Apartments Fitchburg, WI

Fitchburg, WI

Today

$50k - $60k/yr Full time Marketing Business Development Campaign Management

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Job Description

Madison Apartments offers a full-time, salaried role based in Fitchburg, WI, with onsite work and regular travel across five apartment communities (approximately 550 apartments total). This position blends portfolio-wide marketing execution with hands-on property operations support, including resident engagement and community events. The role includes a $50,000–$60,000 annual salary depending on experience, plus paid time off and a flexible spending account.

What you’ll do

You’ll help plan and run advertising and digital distribution for all communities, while ensuring property details stay accurate and compelling across major channels.

Review, maintain, and improve paid advertising campaigns for each community.
Monitor advertising performance metrics such as lead volume, cost per lead, conversion rates, and return on marketing investment.
Recommend adjustments to advertising strategy and spending through an established approval process.
Maintain accurate and appealing property information across property-management software, websites, internet listing services, social media, and other advertising platforms.
Audit listings regularly for pricing, availability, amenities, photographs, contact information, and property descriptions.
Coordinate marketing assets including photography, video, virtual tours, signage, printed materials, and related deliverables.
Create and schedule social media content that supports leasing, resident engagement, and the company’s reputation.
Support resident and prospect communications, including website updates, email campaigns, and text-message campaigns.
Develop property-specific leasing promotions, resident referral programs, renewal campaigns, and seasonal marketing initiatives.
Conduct market surveys and competitor research covering rents, concessions, amenities, availability, and advertising approaches.
Track leads from inquiry through application and move-in, identifying opportunities to improve response times and conversion.
Monitor online reviews and help management provide timely, professional responses.
Maintain a portfolio-wide marketing calendar and ensure campaigns run on schedule.
Prepare routine marketing reports for management and property teams and process marketing invoices while supporting budget adherence.

Community events and resident support

Plan and coordinate resident events across all five communities, including vendors, supplies, communications, setup, attendance tracking, and follow-up.
Develop an annual calendar of community activities, seasonal promotions, and resident-appreciation programs.
Attend and host events that may occur during evenings or weekends.
Build relationships with local businesses and community organizations for partnership and cross-promotional opportunities.
Evaluate event participation and resident feedback to improve future programming, ensuring events align with the standards of high-end communities.
Assist property teams with processing rental applications, screening and documentation coordination, and follow-up for missing applicant information.
Help with lease preparation, renewals, notices, and other resident documentation as assigned.
Support resident and prospect communications via telephone, email, text, and in person.
Contribute to customer-service needs including resident follow-up, service coordination, and other property coverage when needed.

Operations support and compliance

Support accounts-payable tasks including invoice collection, coding, documentation, and routing for approval.
Assist with security-deposit processing, reconciliation, documentation, and resident correspondence.
Maintain confidentiality for applicant, resident, employee, and financial information.
Perform accurate data entry and keep organized electronic and physical records.
Assist with reports related to occupancy, leasing activity, renewals, delinquency, advertising, and property operations.
Support special projects and other assistant property manager responsibilities as assigned.

Requirements

Reliable personal transportation, a valid driver’s license, and appropriate automobile insurance required.
Occasional evening and weekend work required for resident and community events.
Central office workspace with regular travel among five apartment communities.

Technologies

Property-management software
Websites
Internet listing services
Social media

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