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Today

Senior Marketing Research Analyst

National Rural Utilities Cooperative Finance Corporation Dulles, VA

Dulles, VA

Today

$94k - $127k/yr Full time Marketing Senior Design Tools

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Job Description

The Senior Marketing Research Analyst supports strategic business decisions through the design, collection, and analysis of market and industry research. In this hybrid role based in Dulles, VA, you will produce clear reporting and dashboards, present insights to internal and external audiences, and partner across teams to inform promotion, expansion, and trend analysis.

Key Responsibilities

Design and implement surveys, questionnaires, focus groups, and other research instruments to evaluate member engagement, CFC products, services, and related benefits.
Analyze survey results and other research findings, then develop actionable reports and presentation materials for stakeholders.
Maintain data collections and databases to support accuracy and ongoing upkeep.
Update and manage reports, presentations, dashboards, and other visual outputs to communicate research findings, using Power BI and other tools.
Collaborate with internal stakeholders to support development of product line promotion and expansion materials.
Work with the Corporate Development team to research, analyze, and report on market, utility, and industry trends.

Required Qualifications

Bachelor’s degree in business, marketing, or a related field.
Six (6) to eight (8) years of experience in marketing, market research, or business development.
Electric cooperative or financial services industry experience is preferred.

Tools and Technologies

Power BI
Excel
Adobe Creative Suite

Compensation and Schedule

Salary: USD 94,000 to 127,000 per year
Job type: Full-time
Shift: Day Shift (Required)
Travel: Minimal travel required

Work Location

Location: Dulles, VA (Hybrid)

Work location address requirement: Dulles, VA 20166

Benefits

401(k) with 2% match
Dental insurance
Employee assistance program
Health insurance
Health savings account
Life insurance
On-site gym
Paid parental leave
Parental leave
Professional development assistance
Referral program
Retirement plan
Tuition reimbursement
Vision insurance

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