Marketing Jobs in Poway, CA

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8d ago

Amazon Digital Marketing Strategist

Chef Works Inc Poway, CA

Poway, CA

8d ago

$90k - $92k/yr Full time Marketing Amazon Ads Analytics

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Job Description

Chef Works Inc is seeking an Amazon Digital Marketing Strategist to own the strategy and day-to-day execution across Amazon and Walmart marketplaces in the US, Canada, and the United Kingdom. This role drives revenue growth through advertising optimization, catalog management, promotions, merchandising, forecasting, and analytics, collaborating with Ecommerce, Finance, Product, and Operations. The position is hybrid in Poway, CA, with a salary range of $90,000 - $92,000 per year and requires a Bachelor’s degree and at least four years of hands-on marketplace experience.

Responsibilities

Drive revenue performance across Amazon and Walmart marketplaces, accountable for ROAS, TACoS, and new-to-brand growth
Oversee Amazon Ads programs, including Sponsored Products, Sponsored Brands, and Sponsored Display
Manage budget pacing, optimization, keyword strategy, bidding, and campaign structure
Identify opportunities to improve ad efficiency, scale winning campaigns, and test new strategies
Lead listing optimization across marketplaces, including titles, bullets, backend keywords, A+ content, and merchandising strategy
Coordinate keyword research, indexing, and SEO performance using marketplace tools and data
Maintain catalog health, addressing suppression fixes, variation setup, compliance issues, and listing accuracy
Plan and execute marketplace promotions, including coupons, deals, and tentpole events (Prime Day, T12, and other key moments)
Forecast, pace, and track performance across marketplaces
Coordinate marketplace freelancers and external agencies
Lead Amazon research meetings and provide data-backed product recommendations
Partner with Marketing on creative asset needs and performance feedback
Collaborate cross-functionally with Ecommerce, Finance, Product, and Operations teams
Develop SOPs and documentation to support scalable marketplace operations
Provide backup support for customer service as needed
Build and maintain reports and dashboards to track revenue, advertising performance, NTB customers, and incrementality
Monitor weeks of coverage and sales velocity to support sales forecasting

Requirements

Bachelor’s degree required
4+ years of hands-on Amazon or marketplace experience
Proven experience managing Amazon ad programs with a minimum of $50K/month in spend
Experience managing marketplace revenue at a minimum of $5M annually
Deep expertise in Amazon Ads (Sponsored Products, Sponsored Brands, Sponsored Display)
Strong experience with keyword research and Amazon SEO tools (e.g., Helium 10 or similar platforms)
Proficiency in Vendor Central analytics, including Retail Analytics and SQP
Proficiency in Seller Central analytics and Business Reports
Strong forecasting and pacing skills, including weeks-of-coverage and demand planning models
Advanced Excel or Google Sheets skills for modeling, analysis, and reporting
Strong experience analyzing promotional, deal, and event performance
Comfortable operating in ambiguous, fast-changing marketplace environments
Strong written and verbal communication skills
Deep understanding of Amazon merchandising with strong attention to detail

Technologies

Amazon Ads
Helium 10
Vendor Central
Retail Analytics
SQP
Seller Central
Business Reports
Microsoft Excel
Google Sheets

Work Environment & Physical Requirements

Hybrid work environment with four days per week in the office in Poway, CA 92064 and one day remote
Light travel may be required, including attendance at one to two industry conferences per year

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