Marketing Jobs in Odessa, TX

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6d ago

Content Marketing Manager

Konica Minolta Business Solutions, U.S.A., Inc. Odessa, TX

Odessa, TX

6d ago

$73k - $129k/yr Full time Manager Marketing Analytics

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Job Description

Konica Minolta Business Solutions, U.S.A., Inc. is seeking a Content Marketing Manager to lead the development and execution of a comprehensive content program from its Odessa, Texas campus. The role centers on creating a strategic content roadmap, producing engaging assets across multiple channels, optimizing for search, and collaborating with product marketing, design, sales, and customer success to drive growth and expand reach. Location: Odessa, TX (onsite). Salary: USD 72,500 - 129,145 per year. Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field. Experience: 5+ years.

Responsibilities

Design and implement a comprehensive content strategy aligned with business goals, prioritizing audience needs, market trends, and competitive insights.
Oversee creation of high-quality content across websites, blogs, social media, email campaigns, and other channels.
Maintain consistency in style, tone, and voice across all content.
Apply SEO best practices to boost visibility and search rankings, including keyword research and optimization techniques to drive organic traffic and improve user experience.
Monitor content performance using tools like Google Analytics and HubSpot, translating data into actionable recommendations.
Provide regular performance reports to stakeholders, highlighting successes and opportunities for improvement.
Collaborate with cross-functional teams including product marketing, design, sales, and customer success to ensure cohesive content efforts.
Guide and support external content creators and editors as needed.
Explore and implement new distribution channels to broaden reach and engagement.
Manage content launch dates and project deadlines with content calendars and project management software such as Monday.com.

Requirements

5+ years of experience in content marketing, digital marketing, or a similar role.
Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
SEO expertise with the ability to stay current with optimization techniques and algorithms.
Proven track record of developing and executing successful content strategies.
Experience in the IT services industry is a plus.
Self-motivated, organized, and detail-oriented, capable of managing multiple projects and deadlines.
Team-oriented, collaborative, and customer-focused, with strong cross-functional relationship-building skills.
Strong writing and editing abilities to produce engaging, story-driven content.
Data analysis skills using web analytics, keyword analysis, and A/B testing to inform strategy.
Technical proficiency with content management systems, SEO tools, and social platforms.
Creative thinking and the ability to develop innovative solutions to content marketing challenges.
Project management skills with experience coordinating multiple initiatives; familiarity with content calendars and tools is a plus.

Technologies

Google Analytics
HubSpot
Monday.com

Benefits

Opportunity to work with a talented and passionate team.
Supportive and collaborative work environment.
Chance to make a significant impact on the company's growth and success.

Core Competencies

Growth Mindset: Demonstrates curiosity, embraces challenges as learning opportunities, seeks feedback to grow, and believes development benefits both the individual and the organization.
Collaboration: Fosters cross-functional teamwork, shares information, connects people, and mobilizes resources to achieve shared goals.
Customer Centricity: Partners with customers, listens to evolving needs, considers business, environmental, and sustainability factors, and co-creates tailored solutions to enhance the customer experience.

Why join All Covered?

Opportunity to work with a talented and passionate team.
Supportive and collaborative work environment.
Chance to make a significant impact on the company's growth and success.

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