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Marketing Operations Specialist (Automation Specialist)

Victory Home Remodeling Holmdel, NJ

Holmdel, NJ

Today

$50k - $60k/yr Full time Activecampaign APIs Application Support

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Job Description

Victory Home Remodeling is seeking a hands-on Marketing Operations Specialist to design, implement, and maintain CRM workflows, marketing automations, and software integrations that accelerate customer acquisition and streamline operations. This onsite role in Holmdel, New Jersey centers on powering automation across marketing and operations, turning data into efficient, end-to-end processes that support growth and everyday business needs.

Responsibilities

Design and sustain CRM workflows, marketing automations, customer journeys, and lead routing across multiple platforms.
Develop customer journeys, lead routing, and business process automations using established rules.
Identify opportunities to automate manual processes and improve operational efficiency.
Understand system data flow to create seamless customer and employee experiences through automation.
Execute assigned Marketing Operations projects from development through deployment.
Build CRM automations, marketing workflows, customer journeys, software integrations, reports, dashboards, and platform configurations.
Configure and optimize marketing technology platforms to support business objectives.
Support production deployments and provide Hypercare following new implementations.
Maintain and enhance existing automations, integrations, and business systems as needs evolve.
Build and maintain integrations between CRM, marketing, communication, and operational platforms.
Configure and troubleshoot API and webhook-based automations.
Connect third-party platforms using APIs, webhooks, and low-code automation tools.
Validate data movement, synchronization, and data integrity across multiple systems.
Support new software implementations and platform integrations.
Troubleshoot workflow failures, automation issues, integration errors, API and webhook issues, and platform configurations.
Diagnose and resolve issues related to CRM systems, dialer platforms, lead routing, customer communications, and marketing automations.
Perform root cause analysis for production issues and implement long-term solutions.
Manage technical requests through the department's ticketing system.
Maintain and support existing workflows, automations, integrations, and marketing technology platforms.
Build operational reports, dashboards, and performance metrics; validate accuracy and automation performance.
Create and maintain technical documentation, SOPs, workflow and integration guides, and troubleshooting resources.
Keep documentation up to date for business rules, platform configurations, and system changes.

Requirements

Bachelor's degree in MIS, CIS, Computer Science, Information Systems, Business Analytics, Data Analytics, or a related field.
0–2 years of experience in Marketing Operations, marketing automation, CRM administration, business systems, or similar MarTech environments; recent graduates are encouraged to apply.
Experience building automations with workflow platforms such as Zapier, Make, n8n, or similar tools.
Familiarity with building or improving CRM workflows, business processes, operational workflows, or customer journey automations.
Familiarity with APIs, webhooks, and JSON for connecting systems and automating workflows.
Experience troubleshooting workflow automations, system integrations, CRM platforms, or marketing technology platforms.
Strong understanding of system data flows, CRM workflows, and business process automation.
Analytical, organized, and solution-focused with a desire to learn new technologies.
Excellent communication and collaboration skills; meticulous documentation habits.
Ability to manage multiple projects in a fast-paced environment.
Internships, certifications, portfolio projects, or hands-on experience with automation platforms are highly valued.

Technologies

Zapier
Make
GoHighLevel
HubSpot
ActiveCampaign
Mailchimp
Mailjet
APIs, webhooks, JSON

Platforms You’ll Work With

Zapier
Make
GoHighLevel
HubSpot
ActiveCampaign
Mailchimp and Mailjet
CRM platforms
SMS and email marketing platforms
APIs and webhooks

Compensation & Benefits

Salary: USD 50,000 - 60,000 per year, with eligibility for an annual end-of-year performance bonus.
Health, dental, and vision insurance
401(k) retirement plan
Health and wellness perks
Team outings and company-sponsored events
Travel opportunities
High-energy, collaborative culture
Annual company-paid end-of-year trip for you and your significant other

Who Should Apply

This role suits someone who enjoys solving problems with technology and is eager to learn. Whether coming from a full-time position, internship, co-op, certification, or personal projects, if automation, marketing technology, CRM systems, and better business processes excite you, this is a fit. Recent graduates are encouraged to apply.

Preferred Skills

Experience with GoHighLevel, HubSpot, ActiveCampaign, Salesforce, or similar CRM and marketing automation platforms.
Experience building email and SMS marketing campaigns, customer journeys, lead routing, and lifecycle automations.
Experience with AI-powered workflow automation, AI agents, or AI-assisted business processes.
Experience building operational reports, dashboards, and business analytics.
Experience administering SaaS platforms and configuring business applications.
Familiarity with business process mapping and workflow design.
Experience working within a ticketing system or technical support environment.

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