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1d ago

Marketing Specialist, Social Enterprises

HOMEBOY INDUSTRIES Los Angeles, CA

Los Angeles, CA

1d ago

$25 - $31/hr Full time Marketing Brand Management Campaign Management

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Job Description

HOMEBOY INDUSTRIES is seeking a Social Enterprise Marketing Specialist to help grow a portfolio of community-driven businesses in Los Angeles. This on-site role plays a hands-on part in shaping integrated marketing strategies that strengthen brand awareness, deepen customer engagement, and support sales growth and expansion.

As a key creative and strategic member of the Social Enterprise team, you will develop campaigns across channels, manage customer-facing digital touchpoints, and translate Homeboy’s business storytelling into promotions that connect everyday moments with mission and impact.

What you’ll do

Develop and execute integrated marketing campaigns for a Social Enterprise vertical and future related businesses.
Lead initiatives to increase brand awareness, customer engagement, traffic, sales, and revenue.
Manage and optimize Google Business, Yelp, websites, and third-party customer-facing platforms to improve discovery and performance.
Create and run email, SMS/text marketing, digital, print, promotional, and seasonal campaigns.
Build marketing calendars and oversee campaigns, product launches, promotions, events, and other key initiatives from concept through execution.
Drive brand storytelling by developing compelling content that connects Homeboy food businesses with organizational mission and impact.
Partner with internal teams and external vendors to produce advertising, photography, print collateral, signage, social content, and other marketing materials.
Find and implement new marketing channels, partnerships, promotions, and customer acquisition opportunities.
Track customer engagement, reviews, advertising performance, and sales data, then continuously optimize based on results.
Deliver weekly marketing performance reports and KPIs to Social Enterprise leaders.

What you bring

4+ years of professional experience in digital storytelling, content creation, social media, creative production, marketing, journalism, media, film, or a related field.
Proven ability to independently market businesses from concept through final execution.
Excellent writing and communication skills.
Demonstrated understanding of both digital and print marketing.
Experience using analytics and performance insights to guide decisions.
Strong project management and organizational skills, with the ability to manage multiple content streams and priorities in a fast-moving environment.
A collaborative, relationship-driven working style and comfort partnering across roles, departments, and levels.
Bachelor’s degree in Business, Economics, Communications, Marketing, Journalism, Media, Film, or a related field (or equivalent combination of education and professional experience).
Ability to work on-site in Los Angeles, Monday through Friday, with flexibility to support occasional events or content needs outside regular hours and on weekends.

Tools you’ll use

Google Business, Yelp, email, SMS/text marketing, websites, digital advertising

Compensation: $25 - $31 per hour.

The ideal candidate is excited about marketing and growing business, and can recognize the story in a person, product, business, or everyday moment, then translate it into campaigns that generate excitement and results.

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