Radio Advertising Marketing Jobs

1 job found

7d ago

Marketing Consultant Broadcast Radio

Four Corners Broadcasting, LLC Durango, CO

Durango, CO

7d ago

$36k - $42k/yr Full time Marketing Brand Management Business Development

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Job Description

Four Corners Broadcasting, LLC is seeking a Marketing Consultant focused on broadcast radio to design multichannel campaigns that grow audiences and boost advertising revenue from a Durango, Colorado onsite office. This role blends traditional radio insight with digital strategy to strengthen the brand across on-air, online, and social channels.

Job Summary

We are seeking a dynamic Marketing Consultant specializing in Broadcast Radio to elevate brand presence and drive strategic growth through targeted marketing initiatives. The role involves developing and executing comprehensive marketing strategies tailored to the broadcast radio industry, using multichannel techniques to maximize audience engagement and advertising revenue. Your expertise in both digital and traditional marketing channels will support these efforts.

Responsibilities

Design and run integrated marketing campaigns across broadcast radio, including digital, social, print, and on-air advertising.
Develop content marketing strategies to boost listener engagement, covering ad copy, social media posts, and promotional materials.
Oversee social media advertising campaigns on platforms such as Facebook Advertising and other digital channels to expand reach and interaction.
Use web analytics tools like Google Analytics to monitor performance, optimize tactics, and inform data driven decisions.
Coordinate with sales teams to craft compelling advertising proposals and support demand generation to attract new clients.
Implement marketing automation tools to streamline campaigns, email marketing, and lead nurturing processes.
Manage content creation with Adobe Creative Suite to produce consistent visual assets across channels while juggling multiple projects to meet deadlines.
Conduct market research to identify trends in B2B marketing, digital marketing, performance marketing, and e-commerce opportunities relevant to broadcast radio.
Collaborate with product management to align marketing with business objectives and oversee budgets for maximum return on investment.
Lead or manage marketing, advertising, or public relations teams to ensure cohesive messaging and campaign execution.

Requirements

Proven experience in multichannel marketing, including digital, social media, and print advertising.
Strong knowledge of SEO, content writing, copywriting, and content marketing best practices.
Expertise in managing social media advertising campaigns on platforms such as Facebook Advertising and Google AdWords.
Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating engaging visual content.
Familiarity with implementing and managing marketing automation tools such as HubSpot or Marketo.
Skilled in web analytics reporting using Google Analytics or similar tools for performance measurement.
Experience in demand generation strategies aimed at increasing lead conversion rates within B2B markets.
Knowledge of HTML, WordPress website management, and basic web development principles for content updates and landing pages.
Strong research abilities and data driven decision making for optimizing campaigns.
Excellent communication skills for effective copywriting and content creation for diverse audiences.
Ability to manage multiple projects efficiently while maintaining attention to detail within budget constraints.

Technologies

Google Analytics
Facebook Advertising
Google AdWords
Photoshop
Illustrator
InDesign
HubSpot
Marketo
HTML
WordPress

Benefits

Paid time off

Compensation

USD 36,000 - 42,000 per year

Location

Onsite in Durango, CO

How to apply

Please send resume to w9s1151@gmail.com

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