Marketing Jobs in Moorpark, CA

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11d ago

Email Marketing and CRM Specialist

Kretek International, Inc. Moorpark, CA

Moorpark, CA

11d ago

$85k - $100k/yr Full time Campaign Management CRM Email Marketing

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Job Description

Kretek International, Inc. is seeking an on-site Email Marketing & CRM Specialist in Moorpark, CA to manage Total Product Expo campaigns and CRM activities for end-to-end email deployment and audience engagement.

Responsibilities

Own end-to-end execution of email campaigns, including build, QA, scheduling, and deployment
Manage all aspects of the campaign lifecycle, from audience selection to post-send validation
Ensure accuracy of links, personalization, and rendering across devices and platforms
Manage and maintain the CRM database to support campaign execution
Build and refine audience segments based on behavior, demographics, and engagement
Support ongoing database growth and quality improvement
Build and execute automated lifecycle journeys
Leverage segmentation and behavioral triggers to improve engagement and conversion
Ensure automation workflows are properly configured, tested, and optimized
Manage day-to-day execution within the email marketing platform
Monitor and maintain email deliverability, including list hygiene, sender reputation, and inbox placement
Manage templates, modules, and system configuration
Apply best practices for authentication and compliance (SPF, DKIM, DMARC)
Troubleshoot deployment and rendering issues to ensure reliable campaign delivery
Track and analyze key performance metrics (open rate, CTR, conversions, bounces, complaints)
Support A/B testing across subject lines, creative, timing, and audience segments
Implement tracking and attribution using UTM parameters and analytics tools
Provide insights and recommendations to improve campaign performance
Accurate and timely deployment of all email campaigns
Monitor deliverability rates and strive toward benchmarks
Drive improvements in database quality and segmentation effectiveness
Execute automated workflows successfully

Requirements

3–6 years of experience in email marketing, CRM, or marketing operations
Hands-on experience with email marketing platforms (HubSpot, Salesforce Marketing Cloud, Marketo, Mailchimp, or similar)
Proven experience building and deploying email campaigns and automated workflows
Strong understanding of audience segmentation, list management, and email best practices
Experience managing email deliverability, including inbox placement, sender reputation, and list hygiene
Hands-on experience using deliverability and diagnostic tools (Litmus, Email on Acid, GlockApps, Validity/Return Path, MXToolbox, or similar)
Experience working within CRM systems (Salesforce, Zoho) and managing contact databases
Strong attention to detail with the ability to execute error-free campaigns
Highly organized with the ability to manage multiple campaigns and deadlines simultaneously
Familiarity with marketing and project management tools (Asana or similar)
Experience working with basic design tools (Canva) to support email asset creation and template updates
Bachelor’s degree in marketing, business, or related field preferred, or equivalent hands-on experience

Technologies

HubSpot
Salesforce Marketing Cloud
Marketo
Mailchimp
Litmus
Email on Acid
GlockApps
Validity/Return Path
MXToolbox
Salesforce
Zoho
Canva
Asana

Benefits

401(k)
401(k) matching
AD&D insurance
Dental insurance
Employee assistance program
Employee discount
Flexible spending account
Gym membership
Health insurance
Life insurance
Paid time off
Vision insurance

Physical Requirements

Ability to sit for extended periods.

Safety

The incumbent must be able to perform this job safely without endangering the health or safety of self or others.

Supervisory Responsibility

No direct reports.

PAY

Compensation: $85,000 - $100,000 per year

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