Business Development & Marketing Representative
Job Description
The Business Development & Marketing Representative role supports SEECA and Eye LA by combining referral-focused relationship building with marketing and social media management, along with community outreach across multiple practice locations throughout Southeast Louisiana.
Role Overview
This is a full-time position based in Houma, LA with onsite work requirements and regional travel to clinic locations. The position focuses on strengthening provider referral networks while increasing awareness of services through digital marketing, event coordination, and outreach activities.
Key Responsibilities
- Develop and maintain referral relationships with primary care physicians, optometrists, and other healthcare providers.
- Identify new opportunities to increase patient referrals and expand awareness of services.
- Partner with leadership to develop and execute marketing and business development strategies across practice locations.
- Manage social media platforms, including creating and promoting content related to practice services, events, and initiatives.
- Coordinate and host outreach events, lunch-and-learns, and occasional evening dinners with providers.
- Represent SEECA and Eye LA at community events and professional networking opportunities.
- Track outreach activities, referral trends, and marketing results, providing regular updates to leadership.
- Initiate creative ideas and take proactive steps to support continued practice growth.
Required and Preferred Qualifications
- Strong communication and interpersonal skills, with confidence presenting to individuals or groups.
- Self-motivated and outgoing with a genuine interest in connecting with people.
- Experience in business development, marketing, outside sales, or community outreach preferred.
- Experience with social media management, content creation, and digital marketing tools such as Canva, Facebook, and Instagram preferred.
- Healthcare experience is a plus, but not required.
- Strong organizational skills with the ability to manage multiple priorities independently.
- Creative thinking and problem-solving abilities, with willingness to bring new ideas forward.
- Flexibility to travel between practice locations throughout Southeast Louisiana while balancing office-based marketing responsibilities with community outreach.
Tools and Technologies
- Canva
Compensation and Benefits
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Location and Travel
Work is in person and based in Houma, LA 70360 with travel required between practice locations throughout Southeast Louisiana, including visits to Houma, Thibodaux, Franklin, New Iberia, Raceland, and additional facilities.
Application Requirements
You must have reliable transportation to visit clinics and facilities across the regional locations listed above.
Experience Level
Minimum experience: 2 years. Sales and/or marketing experience is preferred (2 years).