Vapi is seeking an Account Based Marketing Manager to lead the ABM program from strategy through execution. This role focuses on named accounts, intent data activation, and executive engagement, with regular reporting to leadership.
Responsibilities
- Build and own the ABM program end-to-end by tiering accounts, defining the target universe, and orchestrating personalized multi-channel campaigns in collaboration with the marketing team.
- Drive pipeline from named accounts in close partnership with Sales and SDRs, delivering account-specific content and outbound plays.
- Activate intent data and buying signals via Clay, reo.dev, and HubSpot to time outreach and convert anonymous signals into pipeline.
- Design executive engagement and field programs including executive dinners, VIP event tracks, and bespoke content to accelerate deals.
- Own ABM reporting and attribution covering account engagement, pipeline influence, and deal velocity, presenting insights to leadership on a weekly basis.
Requirements
- 4–7 years in B2B marketing, with 2+ years in ABM or enterprise demand generation and proven pipeline results.
- Fluent in the ABM technology stack: HubSpot/Salesforce, Clay, intent platforms, and LinkedIn Ads.
- Ability to translate a developer-first platform into compelling narratives for both technical and business buyers.
- Strong Sales-Marketing partnership experience, embedding with Account Executives and SDRs and leading real account planning.
- Builder mindset with comfort operating without a fixed playbook, moving quickly, and elevating enterprise marketing standards.
Technologies
- HubSpot
- Salesforce
- Clay
- reo.dev
- LinkedIn Ads
Benefits
- Competitive compensation
- Comprehensive health coverage
- Flexible time off
- Daily meals
- Lifestyle and wellness stipends
- Professional development opportunities
- Team connection initiatives
The Customers
Customers include Amazon Ring, ServiceTitan, New York Life, Intuit, Kavak, and thousands of others, spanning YC startups to Fortune 500 enterprises.
The News
The company recently announced a $50 million Series B led by Peak XV Partners, with participation from Bessemer Venture Partners, Kleiner Perkins, M12, Y Combinator, and prior investors. Total funding raised to date stands at $72 million.
How We Work
- Craft matters and we aim to build products and experiences customers genuinely love.
- We finish what we start and earn trust by being reliable partners.
- Urgency and momentum guide our work, with customer value as the fastest path to impact.
- Direct engagement with customers, data, and teammates over reliance on summaries.
- We operate as one team, share credit, own mistakes, and support each other through challenges.
- Feedback is given clearly, respectfully, and without delay.
Why Vapi
Join a mission to define the future of human–AI interaction through voice-based AI products that transform how people and businesses communicate. You will have meaningful work at a breakout startup, collaborate with exceptional engineers and operators, and accelerate your career in a high-growth environment as the platform scales.
