Corporate Reputation Marketing Jobs

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Executive Office, Global Marketing Corporate Reputation Marketing, Associate

Goldman Sachs New York, NY

New York, NY

Today

$100k - $160k/yr Full time Marketing Brand Management Branding

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Job Description

An associate role within Goldman Sachs' Global Marketing Corporate Reputation Marketing team focuses on executing the always-on Corporate Reputation Campaign and supporting brand, thought leadership, and social impact marketing to protect and elevate the firm’s reputation. This onsite position is based in New York, NY.

Responsibilities

Implement the corporate reputation marketing strategy by translating the brand's messaging pillars into timely content distributed across owned and paid channels.
Lead the ongoing Corporate Reputation Campaign, generating fresh marketing ideas aligned with firm priorities, overseeing asset creation, and using performance data to optimize results.
Collaborate with the Paid Media team to shape campaign strategies, manage creative handoffs, review preview links, monitor live executions, and resolve implementation issues.
Build cross-functional networks across the firm to align business priorities with corporate brand initiatives and co-create marketing concepts.
Manage senior stakeholders within Marketing, including regular presentations on upcoming campaign messages, integrated marketing plans, and creative work.
Proactively contribute ideas across integrated campaigns, develop compelling copy, and shepherd campaigns from development to execution.
Oversee the content approval process across Marketing leadership, internal stakeholders, and Legal and Compliance to ensure timely delivery and regulatory compliance.
Support budget management and hygiene, including tracking campaign and creative agency spend.

Requirements

3-5 years of relevant experience in brand marketing, integrated marketing, and/or reputation management, with demonstrated fluency in paid and owned channels, creative development with external agency partners, and end-to-end campaign management.
Sharp instinct for reputational risk management and strong creative judgment across written, visual, and video channels.
Exceptional communication and presentation skills, including comfort presenting to senior stakeholders.
Proactive self-starter with a proven track record of generating original creative ideas and building strong cross-functional partnerships.
Eagerness and experience with leveraging AI tools to improve and accelerate marketing workflows—from audience targeting and content generation to performance reporting.
Excellent copywriting skills, with a portfolio demonstrating clarity, brand voice fluency, and subject matter expertise in finance and capital markets.
Bachelor’s Degree (BA/BS).

Benefits

Healthcare and medical insurance
Holiday and vacation policies
Financial wellness and retirement programs
Health services
Fitness benefits
Child care and family care support
Comprehensive benefits at Goldman Sachs

Opportunity Overview

Corporate Title: Associate
Office Location(s): New York
Job Function: Marketing
Division: Executive Office Division
Salary Range: USD 100,000 - 160,000

Compensation

The base salary for this New York, NY position ranges from USD 100,000 to 160,000 per year. In addition, eligibility for a discretionary bonus exists for active employees as of fiscal year-end.

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